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The road ahead (1)

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    ??

    Yi Xiaohai¡¯s trip to Hangzhou was a bit stale, but the result was good. The new people in charge sent by Zhang Wen and Wu Xinyu began to clean up the mess.

    It only takes a while for Baixing Supermarket to fully recover.

    The day after Tao Xian surrendered, Zhou Jiayao, Li Yeni and Xue Peng rushed to Hangzhou.

    "Second brother, you and Lin Qingqing are inseparable every day, why didn't you bring her here today?"

    "Hahaha, he went to Jinling to see his godson and goddaughter."

    There aren¡¯t many Tudou and Yiyi now, but my godfather and godmother are much older. I won¡¯t have to worry about New Year¡¯s money in the future.

    It was indispensable for everyone to meet each other without a lot of fun and greetings. In the evening, they were still at Jiang Lei's restaurant. The six founders of Delicious Food reunited three years later.

    Zhou Jiayao told Yi Xiaohai that there are three main problems they are facing now:

    "The company takes a boutique route. Restaurants with poor hygiene, service, and taste will not be recommended. There is no takeout service, resulting in high operating costs and low profits."

    Starting a company requires making a profit. With the current model of delicious food, it is getting harder and harder to make a profit, especially as competition becomes more intense.

    "Many people in the market now value the food delivery market, because the industry threshold is low and anyone with money can do it. Competitors have appeared in many cities, and there are 11 food delivery companies in Magic City,"

    "Operating costs are high, profits are low, and competition is getting bigger and bigger. The company may not make money soon."

    "In addition, there are also companies across regions, and there are many problems in management. Our company urgently needs to change."

    Zhou Jiainai has lost her youthfulness and become more mature. She has grown a lot in three years.

    After listening to her words, Yi Xiaohai concluded that the current troubles of Delicious Food are: operation, management and competition.

    "The company's management problems are issues that every company needs to face. Even Jingnan Group has caused such a big incident recently because there are management problems."

    "Because the actual situation of each company is different and the strategies to deal with it are also different. I can only give you suggestions. Pay attention to electronic office work, strengthen supervision, and improve competition among employees within the company. How to implement it, you can follow it step by step,"

    "The management of an enterprise is the management of people. The improvement of the system requires people to implement it. As long as people have emotions and desires, it is impossible to avoid problems at all,"

    "What you have to do is to nip problems in the bud and reduce the probability of problems. If a problem occurs, face it bravely and find the problem. As long as you do these three points, there will be no management problems."

    The five people took notes carefully. Yi Xiaohai slowed down his speaking speed appropriately and recorded and studied for them carefully.

    After all five people put down their pens, he continued to speak:

    "When talking about company operations and competition issues, I want to ask you what you think of the food delivery industry, tell me, just say whatever you want."

    Xue Peng and Jiang Lei said in unison without even thinking about it:

    "Provide convenience for lazy people."

    "You two are just like each other!"

    Su Rui thought for a moment:

    "The takeout industry is a labor-intensive industry, and competition will be huge. If we want to increase our competitiveness, I think we need to control enough markets. It is best to monopolize all restaurants, so that we can be the dominant player."

    Li Yeni:

    "My feeling is that the food delivery industry is not just catering, but also other things. For example, supermarket shopping can also be delivered. It should be the whole industry, and I always feel that there is a more suitable model"

    The last dish of the week:

    ¡°I just feel that the food delivery industry, or our company, is like a third-party platform, just like the recently popular online shopping. We are actually the middleman between restaurants and consumers.¡±

    Except for Xue Peng and Jiang Lei, the three of them have some understanding of the food delivery industry, but they are not clear enough or comprehensive enough.

    The delicious food company is following the path of a certain group in the future. Yi Xiaohai has already planned for the company, but he just didn¡¯t tell the five of them.

    Now that the time is almost up, Yi Xiaohai decides to instill some more advanced concepts into them.

    ¡°Let me tell you about the takeout industry first.¡±

    "As China is urbanizing, large cities have high population density, dense restaurant supply and low labor costs, providing soil for the development of the takeout industry in the country."

    ¡°As you all know, food delivery is a labor-intensive industry with low barriers to entry, and you can do it if you have money. In addition, the market is huge, more and more people will participate in it, and the competition will be very fierce.¡±

    There is no smoke in the takeout industry.?The battlefield is sometimes even more cruel than the real battlefield.

    China has not officially entered the Internet era, and can only make reservations by phone. The radiation range is very small. When the mobile Internet era arrives, takeaways will directly radiate to the entire city.

    The combination of food delivery and the Internet is a match made in heaven. The food delivery industry will be a huge market worth trillions.

    Although the competition will be fierce, more and more capital will enter the industry one after another, trying to get a piece of the pie.

    Yi Xiaohai remembers that around 14 years ago, when the mobile Internet developed to the point where people could order takeout anytime and anywhere, the famous Hundred Regiments War took place in the takeout industry.

    There are more than 10 food delivery platforms across the country joining the battle.

    ? 1 cent for breakfast, 1 cent for milk tea, 1 cent for hot pot,

    Capital¡¯s reckless money-burning competition has spread from first-tier cities to small third-tier and fourth-tier counties. The battle for hegemony is inextricable and dark.

    Many food delivery platforms collapsed at that time, eventually forming a new situation in which the two powers were in opposition. In the next n years, both sides would burn money, but no one could do anything about the other.

    Therefore, the competition in the food delivery industry will be very cruel. Zhou Jiayao and others must be mentally prepared. When they burn money in the future, it will be very scary.

    "I tell you this because I hope you can understand the cruelty and bloodiness of the takeout industry. No matter what obstacles occur, you must move forward bravely, because only the winner can determine the rules of the game."

    The future of the delicious food company will follow the path of a certain group. It started as a takeout, but it is not entirely a takeout.

    "My plan for the company in the early stage is to combine takeout and gourmet food. Now we are very famous in the gourmet food industry, and takeout is also starting in major cities. The next step is to upgrade from the current model to the Internet model."

    "Internet model?"

    "Just now, Senior Sister Ye Ni said that she felt there was a more suitable delivery model. In fact, she was right. Real delivery should be through the Internet."

    Zhou Jiayao, Li Yeni and Su Rui looked at Yi Xiaohai seriously, and even Jiang Lei and Xue Peng, who were carefree, became serious.

    The two of them are studying computing. They have many friends who have worked hard in the computer industry and are familiar with the Internet.

    Yi Xiaohai suddenly mentioned the Internet, and an idea seemed to flash in their minds

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