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When setting the price, Qi Xi had already reached an agreement with He Fan and Lin Guo.
It is obvious that the quality, taste and texture of our own ingredients far exceed similar products on the market.
There is nothing wrong with setting a high price.
Moreover, this is also a way to distinguish our own Streamside from other hot pot brands!
When the price of Riverside is not at the same level as other hot pot restaurants, then the brand quality of Riverside is naturally higher than other hot pot restaurants!
He Fan studied business administration at University. This is a very radical and risky marketing strategy.
It relies on distinguishing itself among similar brands.
It¡¯s a very simple truth. If a sheep is among the sheep and wants to be noticed, it must make great efforts to attract attention.
But when you separate directly from the flock and form a herd alone, others can easily notice you at a glance!
Although the metaphor is inappropriate, the truth is the same. Our hot pot brand is destined to take the high-end route!
Like Hedi Lao, which is popular across the country, in addition to high-quality service, it also has a high-end positioning. The average consumption is much higher than that of ordinary hot pot brands.
What special days to meet the ordinary people, if they want to eat some good, and do not want to go to those cheap hot pot brands, if they are suspected of falling their prices, this river is the first choice.
And what He Fan decided for the bank of the stream was to take this route, even more high-end than Hedi Lao, and strive to have He Di Lao under his feet in the future.
????????????????????? However, what Xishuizhibian relies on is not service, but the simple and crude quality and taste of ingredients, crushing other hot pot brands!
The waiters outside were all trained. They did not panic when they saw this scene, but explained slowly and carefully:
¡°The ingredients in our store are all made from the best quality raw materials, and the taste, taste, and freshness are absolutely guaranteed, so the price is so high!¡±
?Obviously, this set of words does not have much effect.
No matter how much you brag, these diners who come in to eat hot pot still cannot accept the price which is twice as high as that of ordinary hot pot restaurants in Chongqing.
"You're so expensive. You're killing me like a pig. If I don't eat it, it's still not a mark."
Many diners got up and planned to leave, but the waiters who followed quickly calmed these diners down!
¡°Today is the first day our store is open, so every table of customers who come in will enjoy a 50% discount. The entire 50% discount is not limited to any dishes!¡±
This was also the decision made by Qi Xi and He Fan. There was nothing wrong with setting the price higher at the beginning. They expected that the audience would be resistant. How to retain these first batch of customers became the top priority. It's heavy!
A 50% discount is obviously more effective than any fancy words.
As expected, after hearing this, the diners immediately began to waver.
?????????????????????????? At first, I thought the prices of these newly opened hot pot restaurants were ridiculously expensive and I wanted to leave. But now that I have carefully considered them, the 50% discount and the final consumption are only a little more expensive than other hot pot restaurants outside.
When price no longer became the biggest issue, the high-quality ingredients mentioned by the waiters began to exude a sense of mystery, and these diners became hesitant.
¡°I want to see how good the expensive ingredients sold in your store are!¡±
¡°That¡¯s right, come anyway, you still have to taste it!¡±
¡°If it¡¯s not delicious and you dare to sell it at such an expensive price, I¡¯ll be scolded!¡±
Soon, these diners were ordering individually.
The kitchen beside the stream is also in action, and all kinds of freshly prepared ingredients are being transported out like flowing water.
The workshop that makes shrimp paste and fish balls is extremely busy. As these two ingredients are the signature ingredients of the stream, they are naturally ordered the most.
Many green shrimps, mackerel, and yellow snapper caught from the Hefan fishery were quickly processed in the hands of the chefs, and then made into shrimp paste and fish balls. Everyone was busy, just for One of the freshest tastes.
A pot of hot pot with a well-matched bottom is served to the dining tables of those diners. In the Sichuan and Chongqing areas, there is no such thing as a hot pot, there are only options of spiciness.
And the bottom of the pot, which is made of magic chili pepper and super Sichuan peppercorns, attracts the sense of smell of the diners as soon as it is served.
Those old diners in Chongqing have been eating hot pot since they were born. You can tell whether the hot pot bottom is good or not by just smelling it with your nose.
And these Yucheng diners, after smelling the bottom of the pot by the stream, immediately showed a look of surprise on their faces.
"The bottom of the pot hasn't even started cooking yet, but the spicy and numbing flavor is already there!"
"Guigui, there is something at the bottom of this pot. As soon as I smell it, I know it is good chili pepper and Sichuan peppercorns, but I don't know what kind it is. I have eaten Sichuan peppercorns for so many years and I can't smell it!"
"Good guy, I'm already drooling!"
"Among other things, the bottom of this pot is indeed good, but whether it's worth the price or not, you won't know until you try it!"
And soon, these diners in Chongqing, who are famous for their spicy food, experienced the power of the pot bottom that combines magic chili peppers and super Sichuan peppercorns!
In the Sichuan and Chongqing area, mildly spicy food is not called spicy, and it simply does not deserve a name. Many restaurants do not even have this option, which shows how spicy food is eaten by the people in the Sichuan and Chongqing area.
But now, in the dining area beside the stream, there are constant sounds of chattering:
"Oh my god, the bottom of the pot is so spicy. It's so spicy that it cuts my brain. It's just one word, cool!"
"Gitui, this is called hot pot. I eat it until my mouth is on fire, but it doesn't affect my ability to continue. It's really magical!"
¡°It¡¯s refreshing, it¡¯s refreshing, this pot is really worth selling for this price!¡±
Seeing this scene, the three brothers He Fan and Lin Guo were also snickering on the sidelines. They were the first to appreciate the power of magic peppers and super peppercorns. Now it seems that the people of Sichuan and Chongqing who can eat spicy food can't stand it!
And the most magical thing about magic pepper is that it¡¯s so spicy that you can¡¯t stop eating it. The more you eat it, the more you want to eat it. The climax of your soul is really exciting!
And as the freshly made signature shrimp sliders and fish balls were served, the atmosphere in the entire dining area was suddenly pushed to its climax.
After eating the taste of shrimp slippers and fish balls, these diners were all a little stunned. This the taste was simply not comparable to the shrimp slippers and fish balls they had eaten before!
"What the hell, these shrimp paste and fish balls taste so good, I have never tasted them in my life!"
"His son's taste is too good!"
¡°No wonder people dare to buy it at this price, it¡¯s worth it!¡±
¡°And these hot-boiled vegetables taste great too, even better than what I grow in my own house!¡±
However, these diners did not have time to comment further and continued to enjoy the hot pot meal. (Remember the website address: www.hlnovel.com - Didn't finish reading? Add this book to your favoritesI'm a member and bookmarked this chapterCopy the address of this book and recommend it to your friends for pointsChapter error? Click here to report
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