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Chapter 1947 The wealthy family has abandoned its wife (13)

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    However, Qiao Mu did not use her own company to launch this technology.

    Instead, she directly registered a new software company, and at the same time asked a headhunting company to help her recruit more than a dozen people, set up the framework of the new software company, and then asked the staff of the new company to fully operate it for her to use this technology.  The two softwares produced are scanning three-dimensional modeling software and beautiful picture software.

    The former is mainly promoted to professional users.

    The latter is mainly promoted to all users.

    All are free first.

    As for why, it is of course to accumulate the number of users of the software first. If there is no certain amount of users, then charging is not nonsense.

    In addition, another main reason is that Qiao Mu had no intention of making much money from these two softwares. She just hoped that through the promotion of these two softwares, some professionals would see the technologies contained in these two softwares.  It would be best to attract the CEOs of several well-known domestic online shopping platforms and then give them authorization.

    You need to know the application of this technology.

    As long as the store and the customer cooperate, it will be enough for every customer to experience wearing the product or what it looks like after wearing the product without leaving home. This will undoubtedly be more conducive to the sale of wearable products on online platforms.

    It can even reduce return rates.

    Of course, the reduction in return rates mentioned here refers to the situation where both the store and the buyer are honest.

    Can reduce return rate.

    If the products displayed by the store are not the same as those sold, or if the buyer uses software to modify his height and weight in the modeling pictures, this technology will be no more convenient.

    It is impossible to satisfy them.

    With the establishment and operation of the software company, the two softwares produced by Qiao Mu also began to spend money to promote and promote them on the Internet.

    That¡¯s right, spend money on promotion.

    These days, it is no longer the era of the past when the wine was good and the alleys were dark. There should not be too many software of the same type on major platforms, and the market for many software has long been dominated by some giant software application companies. Small companies have researched it.  Basically, the software cannot compete with the software produced by large groups.

    Whether it is the user experience or the overall application effect of the software, there is no way to compare.

    Generally speaking, unless a certain software that everyone is used to is suddenly charged, there is no similar type of software that has achieved leaps and bounds.

    There is no chance of getting ahead at all.

    Although the two softwares produced by Qiao Mu have made certain leaps and bounds, she can't wait to rely on the occasional users to gradually expand the influence of the software.

    So spending money on promotion is a must.

    On the one hand, it is to give money to major software platforms.

    Let them improve the software¡¯s search rankings.

    In other words, when users search for keywords such as beautiful pictures, the software produced by Qiaomu will appear on the first page of the search page because of the payment. Although it cannot be ranked first, it will definitely appear on the first page of the search page.  First page.

    Don't think this is not important. Generally speaking, users rarely turn to the second and third pages. Even after searching, people will still habitually download the more famous software, but it can appear on  By being in the sight of search users, the download rate has increased.

    If there is not one percent or one thousandth, the ratio of one ten thousandth or even tens of thousands will still exist after all. This download rate is definitely higher than the download rate without paying the software platform.

    This is platform promotion. In addition to platform promotion, other aspects of promotion are naturally advertising. This mainly includes self-media video promotion and soft article promotion.

    There are two channels for self-media video promotion.

    One is to directly contact the contracting company behind the self-media video account and give them money.

    Then let them order some of their self-media account owners to promote it. Sometimes when a group of self-media video authors jointly advertise a product, it is very likely that the product merchant has directly contacted the company behind them.

    Another way is to connect one by one.

    This is mainly aimed at independent self-media authors, that is, they are doing this by themselves, or they have set up a small studio to do this.

    There is no author like a big company behind it.

    The overall contact channels for soft article promotion and self-media video promotion are also similar, the difference is nothing moreThat is, the price of soft article promotion will be lower, and there will be relatively fewer independent authors promoting soft articles.

    If you do your own soft article promotion.

    It¡¯s hard to make any progress.

    Therefore, when buying promotion in this area, you usually contact the company directly, and rarely contact independent soft article promotion authors. There are two or three types of specific charges. You can calculate the money directly based on the number of releases of soft article promotion, or you can click on it.  Make money based on the number of views, or purchasing download conversion rates.

    But generally speaking, few companies are willing to make money based on the download conversion rate, because they have no confidence, and the mainstream is still based on click-to-view numbers.

    Sometimes real reviews can count.

    Of course, in addition to these publicity methods, you can also shoot advertisements or buy advertisements on major websites, but Qiao Mu doesn¡¯t have much money in her hands, and she doesn¡¯t want to sell off her collection or real estate, so she can only do it first  Click on cheap promotion and see the effect.

    And she believes that based on the excellent quality of her products, as long as there are a large number of users in the first batch, there will definitely be a large number of users in the future who are willing to help her spontaneously promote Amway.

    The result was not what she expected.

    In the few hours after the first batch of soft articles and videos were promoted, the download rate of Qiaomu¡¯s two software soared rapidly.

    Related comments also began to gradually increase.

    And it¡¯s basically all good reviews.

    In just half a day, the number of downloads of the scanning three-dimensional modeling software exceeded 10,000, and the number of downloads of the beautiful photo software exceeded 200,000. Don¡¯t think that the difference in the number of downloads between the two is too big. The former is a professional software, and the latter  It is software that can be used by everyone, so the number of downloads of the former is much lower than that of the latter, which is completely normal and reasonable.

    At the same time, on other websites, some people began to spontaneously use beautiful photo software.

    In some more professional forums, some people have also developed scanning three-dimensional modeling software.

    And gradually formed a virtuous cycle.

    That is, some people accepted Amway and downloaded one of Qiaomu's two softwares. Then they thought the software was quite good, so they spread the word to other colleagues or likers. This cycle continued. In just three days, Qiaomu released  The number of downloads of those two softwares has exceeded 100,000, and the other has exceeded 5 million.

    It can be said that the results are remarkable.

    It¡¯s just that I haven¡¯t earned a penny yet.  (Remember the website address: www.hlnovel.com
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