Although it is not a problem for Ascendas Group to produce high-end prosthetics and wheelchairs, the key point is not production, but how to sell them to earn excess profits.
For this reason, Evans and Irving now went to China to discuss with Zhuang Jianye how to gain popularity.
After several discussions, they all set their sights on the famous British theoretical physicist Steve Hawking. The reason for choosing Hawking was simple, because he was considered a popular star in the academic circle at the time, and his brand was sufficient. Hard and influential enough. The key is that Hawking is a patient with severe ALS. He is a disabled person and can't live without a wheelchair in his life.
The problem is what Zhuang Jianye and the others have seen. Other medical equipment manufacturers in the world are also staring at what is under Hawking's butt. Without Hawking's words, major manufacturers pile up their best wheelchairs at Hawking's house every year without any money.
As a new entrant in this field, fk Medical Technology Company is far inferior to the established manufacturers in terms of strength and popularity. Let alone letting Hawking use his own brand, it is extremely difficult to meet in person.
At the critical moment, Evans, who was full of masculine charm, stepped forward and first slept with the female manager of Hawking's scientific research fund; then for some reason, the gun went off and he was pushed by Hawking's most trusted academic female assistant; and then By accident, Evans spent three romantic nights in a coastal villa with Hawking's ignorant housekeeper; in the end, Evans fell under the skirt of Hawking's second daughter, and they stayed together and had all sorts of fun.
In fact, Evans¡¯ destination was not Hawking¡¯s daughter, but Hawking¡¯s current wife. However, this topic was too sensitive, so Evans mentioned it to Zhuang Jianye.
When Zhuang Jianye heard the news, he shivered all over. Fortunately, Evans had not read the Chinese "Water Margin". Otherwise, after Hawking's wife got high, she would have had a "Dalang, it's time to take medicine" "What can we do about the drama?"
In short, in short, regardless of whether he cheated Hawking or was cheated by Hawking, Evans used his body to lie flat all the way and slept in front of Hawking, so Evans, who had a good kidney, immediately showed his inhumane side.
Inject capital into Hawking¡¯s science foundation, publish Hawking¡¯s monographs, fund Hawking¡¯s scientific research projects, help Hawking help poor children in Africa, and establish Hawking scholarships around the world
Anyway, money is like waste paper and flowers like snowflakes. Coupled with the intentional or unintentional hints from a group of women who were favored by Evans around him, Hawking finally discovered that Evans is a good person. Wheelchairs are becoming increasingly indispensable.
So when the two of them were taking a walk, Hawking said that his condition had become serious again, and the wheelchair he was currently riding in could not keep up with the pace, making it inconvenient for daily life.
Evans didn¡¯t say anything. He patted his chest as he readily paid for it before: ¡°Professor, leave it to me, and I promise to build you a super wheelchair that¡¯s unique in the world.¡±
So the fk-1500h wheelchair designed and manufactured by Tengfei Group came into being.
The metal structural parts of this wheelchair are all made of titanium alloy, and the panel is made of T500 carbon fiber composite material. There are three small laser gyroscopes inside to achieve omnidirectional stability of the wheelchair. Even if the wheelchair is lifted 90 degrees, it can still follow the gyroscope. The property returns to the horizontal position.
The wheelchair is equipped with the latest lidar system developed by Ascendas Group, which can accurately identify surrounding obstacles and prompt and avoid them.
In addition, the shock absorption system, power system and even the riding experience are the top concepts of Ascendas Group. If not, the cost of such a wheelchair would not have reached US$1.87 million.
However, this investment is obviously very cost-effective for Ascendas Group, because he is very happy to get the fk-1500h wheelchair, saying that the fk-1500h meets all his requirements for a wheelchair.
Once you get this evaluation, things will be easier to handle later on.
Evans and Irving quickly adopted "Wouldn't you like to try a wheelchair that meets all Hawking's needs?" as an advertising slogan and began to spread it in Europe and the United States.
At the same time, disabled soldiers equipped with prostheses produced by Ascendas Group, under the arrangement of Ascendas Group, organized groups to visit abroad, especially to participate in amateur sports events organized by disabled clubs in some European and American countries.
Every time, disabled Chinese soldiers equipped with fk prostheses can completely defeat their opponents in these amateur events.
Among them, the sniper Zou Hui, who was received by the head of the headquarters, used a prosthetic leg made of carbon fiber, similar to a leaf spring, to run a record of 9.89 seconds at the amateur sprint event held in San Diego, USA.
In an instant, fk¡¯s ¡°Blade¡± became a hit that is coveted by people with lower limb disabilities across the United States.
There is no way to help a person with a broken leg run faster than a normal person.Happy, this is not only confidence for those suffering from disabilities, but also the courage to continue living.
Hawking¡¯s wheelchair plus the ¡°Blade¡± prosthetic leg suddenly made fk a sudden rise in the field of prosthetics and wheelchairs, and fk, which became famous, launched several products one after another.
It¡¯s either a hydraulic-assisted arm or a powered prosthetic leg that can be freely retracted.
In short, fk¡¯s products are just like their slogan: if you are lacking, let fk give you a more perfect one.
Of course, the slogan is always beautiful, and the price is even more so. An ordinary hydraulic-assisted prosthetic arm costs as much as $80,000; if it is made of titanium alloy and driven by an electric servo, it can be used for simple grasping. If you get a high-end arm, the price won't matter. It can range from $380,000 to $1 million.
??????????????????????????????????????????????????????????????????????????????????????????????????????Out of the Middle East tycoon who broke his arm because of a driving accident, he ordered a half-arm studded with jewelry and diamonds, with a total cost of up to 3 million US dollars.
The prosthetic arms are like this, the prosthetic legs and wheelchairs are even higher than the other, and they have become the top luxury goods in this field.
"Thisthisthis"
After listening to Zhuang Jianye's story, even the well-informed head of the headquarters was dumbfounded. He couldn't figure out the reason for it for a long time. It took him a long time to hold it back and say: "This is too dark. A wheelchair can do it." It costs several million yuan, who can afford it?¡±
Zhuang Jianye didn't know that the head of the headquarters was really complaining that he had set the price too high, so that the domestic people could not use such high-end prostheses and wheelchairs. The implication was that he hoped that Zhuang Jianye could lower the domestic selling price to benefit the domestic disabled. the masses.
However, Zhuang Jianye seemed not to understand the meaning of the head of the headquarters. Instead, he said with a smile: "Chief, I think the headquarters can fund our Ascendas Group's RMB 1 billion or 800 million in this regard."
"Subsidy? One billion or eight hundred million?" The head of the headquarters was furious when he heard it. Forget about military equipment, what are prosthetics and wheelchairs? He really wanted to fund it, but the bosses had to go crazy, so he immediately didn't look good on Zhuang Jianye: "Do you think everyone is like you, a capitalist with a black heart? Besides, a company that can sell prosthetics for 3 million US dollars Are you still short of 1 billion or 800 million in funding?¡±
"No, Chief, I'm serious, because we have created another cutting-edge high technology by making high-end prosthetics."
"What high-tech?"
"Mechanical exoskeleton!"
"Mechanical exoskeleton? Huh~~ I thought it was something" The head of the headquarters snorted disdainfully at first, but then he woke up and his voice suddenly changed: "What? You said you made a mechanical exoskeleton? "
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