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Follow-up to the Fertilizer Plant Incident

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    ??

    In the evening, Yi Xiaohai got her wish and ate her mother Cheng Suping¡¯s specialty, braised pork.

    For the sake of convenience, my parents settled in a 120-square-meter house in Luyaju. It had simple installation of water, electricity, doors, windows, tables, benches, pots and pans.

    At the dinner table, her mother scolded Yi Xiaohai, not only because of the extra money spent in the supermarket, but mainly because of the decoration of Luyaju's house.

    "Your uncle was here at noon. I didn't talk about you. Now I have to talk about you. You spend so much money at a young age. How much does it cost to buy a house? The renovation costs 200,000. Are you itchy?  ! Even if you make money, you can¡¯t spend it like this. You have to buy appliances later. How much do you have to spend like this!¡±

    Cheng Suping helped Yi Xiaohai deal with her uncle Yi Daoguang to show mercy to Yi Xiaohai, but it did not mean that she agreed in her heart.

    Yi Daoming¡¯s hand holding the chopsticks to pick up the food trembled visibly, and he said to Yi Xiaohai with an evil look in his eyes: ¡°You little bastard, does it cost so much to decorate? Is it more expensive than opening a store?¡±

    Facing the joint questioning from his parents, Yi Xiaohai was unable to resist and could only keep admitting his mistakes.

    ¡°My parents are people who make a living. Opening a supermarket is a career, and buying a house is a property. These are acceptable, but spending hundreds of thousands on decoration and enjoyment all at once is still difficult for them to accept.

    "Mom, I think what you told uncle is right. Xiaohai will graduate in a few years. Will he get married by then? If we make it look better in advance, we can find a wife for you then"

    At the critical moment, Yi Xiaohai's staunchest ally was her sister Yi Xiaoxi. She began to confuse the situation, changed the subject, and did whatever she could, but obviously she failed to achieve her goal this time.

    Regarding Yi Xiaohai's current awareness of spending money, Cheng Suping felt that it was necessary to give him a warning and not allow Yi Xiaohai to be so lavish.

    "You can earn 1 million, but you have to buy a house and renovate it. How much can be left after spending so much? If you can earn it this time, there is no guarantee that you will earn it next time. Living a real life is better than anything else.  , if you want to do something after graduation, it doesn¡¯t matter if you have the capital, so you still have to know"

    Since Yi Xiaohai made money, he has been buying gifts, houses, and decorations. It is so extravagant that Cheng Suping is very worried about her son.

    Yi Xiaoxi muttered in a low voice: "Tsk, who said there won't be a next time? Xiaohai has already made money again"

    Although Yi Xiaoxi spoke very quietly, her parents heard it. Cheng Suping's nagging stopped abruptly and turned to point the finger at Yi Xiaoxi: "You said Xiaohai made money again, what kind of money did he make?"

    "Don't yell at me. If you don't ask Xiaohai, why are you asking me"

    Yi Xiaoxi sold Yi Xiaohai directly.

    Yi Xiaohai honestly confessed that he had earned another 1 million from stock trading, and promised that he would be careful when spending money.

    Cheng Suping didn¡¯t know how to educate her son for a while

    Yi Xiaoxi looked at the situation and slandered in his heart: "If I had known it was so simple, I would still have to waste so much time."

    ¡­¡­¡­¡­

    After dinner, his father went to the balcony with Yi Xiaohai alone to tell him about the follow-up to the fertilizer plant incident.

    It has been two months since the fertilizer plant incident. After these two months of calm, a bigger storm broke out in September!

    The incident at the fertilizer plant involved three cadres at the section level, two cadres at the deputy division level, and one person at the division level.

    One of the division-level cadres is Xu Shaobo, the top leader in Beijiang County!

    The earthquake in the officialdom of Beijiang County alarmed too many people. In order not to expand the impact, no more people were involved in the end.

    Just when everyone thought the matter was coming to an end, Xu Shaobo was stabbed in the detention center and fell into a coma, making the matter confusing again

    ¡­¡­

    Yi Xiaohai accompanied his parents to the supermarket to learn about their parents' arrangements for the subsequent operation of the supermarket.

    ¡°Dad, you definitely can¡¯t do business like this¡±

    Yi Xiaohai's denial was taken seriously by Yi Daoming: "What kind of statement is this"

    Yi Xiaohai organized the language and decided to let his parents understand the positioning of the supermarket first.

    "Mom and Dad, you have a problem with the positioning of supermarkets Now you are opening a large supermarket, not a small store in the town"

    "The canteen has few customers and the coverage area is small, while the coverage area of ??a large supermarket is not simply a small village or a small town. It needs to cover the entire county, including the towns below. The business philosophy of the two  It's completely different. Once the publicity is not in place, passenger flow will be a big problem"

    This principle is very simple. After hearing this, Yi Daoming, a little thinking will make you understand the difference between the two.

    "I won't tell you how to promote it. Dad, let me ask you, what is the price of the supplier you are looking for?"

    Yi Daoming said: "I have done a comparison. If the retail price is the same as that of other stores, the average profit can reach more than 40%."

    Yi Xiaohai nodded and continued: "What we are talking about now is the pricing issue of supermarkets. Supermarkets belong to the super retail industry. Its biggest advantage is the price. Because the price of the goods is cheaper, the price of the goods will be higher than that of ordinary stores.  It¡¯s cheap, so it¡¯s very attractive to distinguished customers.¡±

    Both Yi Daoming and Cheng Suping understood this, and they nodded.

    "Supermarkets are comprehensive and comprehensive because they have a complete range of items. You can buy all the things you usually go to several places at once at the supermarket. At this time, we need to encourage shopping, such as doing some activities, openings, holidays, etc.  Some discount activities. 10 yuan off for purchases over 100 yuan, 20 yuan off for purchases over 200 yuan. The specific reduction needs to be calculated based on the cost of the product."

    Cheng Suping pondered for a moment and asked a question: "Wouldn't this be very troublesome? Why not just give a 10% discount and the reduction will be the same"

    The mother, who was born as an accountant, is very sensitive to numbers and immediately saw the similarities between the two discount methods, but she did not know the different effects of the two discounts.

    "Mom, from the perspective of the discount, it is the same, but the final effect is completely different! Let me ask you, you bought something for 80 yuan, because there is a difference of 20 yuan before you can enjoy the discount, will you buy more?  Buy something worth 20 yuan?¡±

    Cheng Suping didn¡¯t even think about it and replied naturally: ¡°Of course I¡¯ll buy it. Firewood, rice, oil, salt, soy sauce, vinegar and tea. If you buy more, you won¡¯t waste it, and it¡¯s 10 yuan cheaper. Why not¡±

    After saying this, Cheng Suping was thoughtful and seemed to understand a little.

    "That's right. If it's a 10% discount, will you spend an extra 20 yuan? This is a way to promote consumption, but the situation is different, and the discount methods are also different. It depends on the specific situation."

    When Yi Xiaohai said this, Cheng Suping's vague thoughts became clearer.

    Yi Daoming slapped his thigh and said excitedly: "I understand, don't tell me, this can increase the turnover a lot, but you can also do it like this, get a 95% off, and then get 5 yuan off when you spend 100 or more. This will make it easier to  Everyone has enjoyed the discount, and the purpose of encouraging consumption has been achieved"

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