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The third generation of the Meiwan mobile phone has suffered a setback since its launch. In terms of sales performance, it is no match for the Black Shark gaming phone.
? Nearly 300,000 units of the Black Shark gaming phone were sold within one day of release, while the third generation Meiwan mobile phone owned by Meizu, a competitor, only sold a measly 50,000 units within one day of release.
Of course, such results can also illustrate the popularity of the two products. Meizu must have a very large user base. Under such prerequisites, it also lost to the Black Shark gaming phone, which is enough to see the Black Shark gaming phone. mobile phone level.
Such results also officially announced the failure of Meizu Meiwan mobile phone.
¡°I didn¡¯t expect to lose so miserably!¡±
Huang Zhang looked at the announced results with a look of disappointment on his face.
¡°Obviously, after his own products left the Tianyu Huateng series supply chain, they were far less competitive than the Black Shark gaming phone. This was a headache for him.
When Meizu was going through the most critical moment, it accepted the funds and supply chain from the Tianyu faction behind Tong Hao. Although Meizu, which was on the verge of bankruptcy, came back to life, it also gave Meizu the title of Tianyu faction.
Huang Zhang is a very ambitious person. Under such circumstances, he is not willing to let Meizu become the faction of other product companies.
The final result is also very obvious. In the design and manufacturing of mobile phones this time, no production components from the Tianyu Huateng series supply chain were used.
This final result is that the manufacturing and production costs of Meizu mobile phones will further increase.
Last year, the second-generation Meiwan mobile phone was backed by Tianyu Huateng. The production cost of the mobile phone was only just over 2,300 yuan, and the company still made a few hundred profits for every mobile phone sold.
This year, we used components produced by other companies, and the cost was about 600 more than last year. And this year we encountered Black Shark Game, a strong competitor like mobile phones, so we can¡¯t set the price too high. , which also resulted in Meizu¡¯s mobile phone pricing being very close to cost.
Even though the price is very close to the cost, consumers still think that the Black Shark gaming phone is more cost-effective, resulting in the current third generation of Meizu¡¯s Meiwan mobile phone not being able to compare with the Black Shark gaming phone in terms of sales.
"I think we should seize the opportunity to get closer to the Tianyu Huateng faction, acquire more technology and component knowledge, slowly grow the company, and finally develop our own technology, so that we can truly achieve Meizu's independence! "
Li Nan, as the product manager of Meiwan Mobile Phone this time, looked at the unhappy look on his chairman's face and told his chairman exactly what he was thinking.
As the product manager this time, he understands that the components of the current supply chain manufacturers of the Tianyu Huateng faction are not much different from the components of other internationally renowned manufacturers, and the prices are more favorable.
If you can rely on this advantage to successfully develop your own company and products, then your company will have room to turn around when you have the funds to develop your own technology in the future.
Huang Zhang looked at Li Nan who looked serious, snorted coldly, and finally said in an unhappy mood: "Meizu has always been Meizu. Since more than ten years ago, Meizu has been the first company to make smartphones. Is it still the case now?" Do you want to survive on the breath of others?"
Li Nan looked at his chairman. Although he had something in his mind and wanted to continue to persuade the chairman, he finally closed his mouth after seeing the bad look on his face.
As the product manager of this mobile phone, Li Nan also clearly knows that someone will eventually take the blame for the failure of product design, production and sales.
And the person who takes the blame will most likely be himself in the end.
A few days after the meeting, and as the Chinese New Year was approaching, Huang Zhang received a resignation letter in the office of Meizu Chairman.
As a product manager, Li Nan voluntarily resigned and left Meizu.
Huang Zhang looked at the resignation letter submitted by the veteran who had followed him for many years, with a touch of sadness in his eyes.
Originally, Meizu was about to rise, but this was another extinction. But this time, if Meizu wants to truly rise, it must rely on a strong supply chain manufacturer.
Huang Zhang himself is a very face-saving person. Although he hopes to return to the Tianyu Huateng faction, he can never let go of his face.
It¡¯s the end of the year again, and Tianyu Company has also begun its internal summary meeting. This year¡¯s Tianyu Company can be said to have made great achievements.?Ranking.
Such a list is also of great concern to many users in the mobile phone circle. After all, this time's results focus on changes in the entire mobile phone industry.
With the announcement of the global mobile phone shipments list, the entire country of China was completely excited.
The results of the list announced this time can be said to make China¡¯s mobile phone companies feel proud.
Ranked first is Naturally Tianyu Company, which successfully surpassed Samsung with a shipment of 292 million units, becoming the mobile phone company with the largest shipments in the world in the mobile phone industry.
As for Samsung, which previously ranked first, after being attacked by the domestic mobile phone industry, its sales dropped directly from 255 million units last year to 200 million units. Such results were actually lower than its old rival Apple, which dropped directly to the third place. Three.
Ranked second is naturally Apple. Apple has an absolutely independent ecosystem and very loyal users. This year, Apple¡¯s global shipments reached 218 million units.
Although the results are slightly lower than last year, from the perspective of single product sales, Apple is still the best-selling mobile phone brand.
Especially last year¡¯s iPhone 9, the total sales this year exceeded 100 million units, which other mobile phone brands simply cannot do.
After all, Apple launches basically not many mobile phones every year, but its sales can surpass many mobile phone manufacturers. This shows that Apple has very good strength.
As for Samsung, it has fallen to third place. Not only has it fallen to third place, but there are still two Chinese mobile phone manufacturers behind it that are still chasing after it.
As Huawei, which has been in the international market for the longest time in the domestic mobile phone market, its mobile phone performance this year has been relatively successful, and its sales of mobile phones have also successfully exceeded 195 million units, and it is getting closer and closer to Samsung.
Based on Huawei¡¯s annual growth rate, it is possible that Huawei will officially surpass Samsung next year or the year after that and become the third largest mobile phone company in the world in terms of shipments.
After Huawei, the fifth-ranked company is still last year¡¯s Rice Company. Last year¡¯s Rice Company conducted its fifth round of financing, had a lot of funds, and successfully entered the European and American markets.
Although the domestic sales of rice company's mobile phones have always been at a level that cannot reach the top four, it has a very good level in the international market and has a super high cost performance, which made rice mobile phones a year ago this year. Sales volume exceeded 140 million units to 160 million units.
Behind the rice company is Green Factory. This time, Green Factory also relied on its own sub-brands Realme and OnePlus, as well as its latest flagship products, to successfully achieve global sales of 137 million units.
It has officially become the sixth mobile phone manufacturer in global shipments. For this reason, four Chinese companies are on the list of the top six mobile phone manufacturers in global shipments.
Netizens were very excited when they got such news. After all, the total shipment volume of domestic mobile phone brands now basically accounts for more than 63% of the global mobile phone market.
This also means that the domestic mobile phone market will have a wider scope, and international users will also be more inclined to domestic mobile phone brands. (Remember the website address: www.hlnovel.com