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The offline market has always been the focus of the company's development.
Even when it comes to the level of development of a company, the offline market share plays a very important role.
Although online shopping is now very developed, the level of the offline market is still not weak, and even the blue and green factories are thriving in the offline market.
In the past few years, Tianyu Company has paid great attention to the offline market and spent nearly 70 to 8 billion dollars to achieve the current scale of the offline market.
According to the company¡¯s financial report last year, 35% of the company¡¯s domestic net profit came from the offline market, which also proves that the offline market has gradually become an indispensable part of Tianyu Company.
This year Tianyu Company¡¯s plan for the phenomenon market can be said to have encountered setbacks. The blue and green factories have stepped up cooperation with dealers, which has hindered Tianyu Company¡¯s development in the offline market.
So much so that the number of dealers cooperating with our company this year does not exceed three digits, and the number of stores opened is only a mere 40.
It can be said that such results have no impact, and are even very dangerous. After all, blue and green have very strong competitiveness in the offline market. In addition, companies such as rice and Huawei have strongly entered the offline market. The original advantages are greatly reduced.
"Throw money! Throw money! Don't worry about money!"
Tong Hao still attaches great importance to this matter. Competition in the online market is basically uncontrollable. Only by making better and more products can it be recognized by consumers.
But the offline market is different from the online market. As long as you open more stores, promote it well, and have good products, you will naturally be able to get more sales.
Tong Hao naturally knows that the offline market has a very large influence on a mobile phone manufacturer.
Although the rice company in Tong Hao's era had very good influence and online sales, its offline influence was far less than that of the other three major manufacturers, so that it was far behind in terms of domestic sales. Three.
Now that Tianyu Company wants to develop rapidly, the best way is to use money to open up the offline market.
?Create more stores and establish more cooperation with channel vendors.
And these all require a lot of financial support.
Wang Min But when the company's senior management heard these words, they stared at their chairman with a solemn look in their eyes. Obviously, it is very difficult to compete for the position in the offline market.
The expansion of the offline market in the past two years can be said to be relatively smooth, but starting from this year, all mobile phone manufacturers have focused their attention on the offline market, which has made Tianyu's current competitive advantage in the offline market gradually fall behind.
The company was originally worried that expenses and income were not proportional. Under this situation, it changed its original offline expansion plan, and finally the current situation emerged.
¡°This year the company will open at least 2,000 directly operated stores, and will give an additional 100% in profits to suppliers to strengthen cooperation with them!¡±
In order to win this competition in the offline mobile phone market, Tong Hao not only plans to invest 10 billion yuan in opening stores in the offline mobile phone market, but also releases a profit of 100 yuan when choosing to cooperate with offline suppliers. Win the other party's cooperation.
If Tianyu Company wants to truly be invincible in the mobile phone market, it must make such sacrifices.
At the same time, capital expenditure is indispensable. After all, if you don¡¯t invest more money, how can you get more returns?
In the end, Wang Min and He Li became the main persons in charge of this offline market expansion.
After all, the current offline market requires more manpower and capital investment in order to obtain corresponding results and returns.
July is destined to be the most brilliant month for Dianyan mobile phones.
With extremely strong publicity and the outstanding features of the mobile phone, the online and offline sales of this mobile phone exceeded four million units in one month.
Such results directly broke the previous achievements of Dianyan brand mobile phones, becoming the best month in the history of Dianyan mobile phone sales.
Of course, this is closely related to the strategy set by Dianyan Mobile. It focuses on the offline market, but retains the original cost-effectiveness. Coupled with the extremely thin and beautiful body design and powerful image performance, it is not a big seller. That's not normal.
However, July is destined to be a relatively quiet month. Various mobile phone manufacturers only release some 100-yuan and 1,000-yuan phones at this time, which cannot shake the foundation of the current top-notch mobile phones.August is coming, and Tianyu Company¡¯s new promotion is coming.
August is an extremely important month. Tianyu Company not only plans to release the flagship mobile phone of the Pioneer brand this month, but also plans to officially hold the first TOS Developer Conference this month.
It can be said that this August is destined to be very lively, and Tianyu Company also released several TV induction cookers, refrigerators, air conditioners and other smart furniture this month to stabilize its Tianyu ecosystem.
The promotion of smart homes has also allowed Tianyu Company¡¯s influence to continue to expand, and it has also strengthened the sales of Tianyu Company¡¯s mobile phones.
As the core of Tianyu¡¯s home ecology, although Tianyu¡¯s mobile phones can be replaced by smart speakers, Tianyu¡¯s mobile phones still have applications that cannot be ignored.
If you want to go home when you are away from home, you can use your mobile phone to operate your smart home in advance.
You can even let the smart home turn on the air conditioner and air purifier in advance a few kilometers away from home, so that you can truly enjoy the fun of the smart home after returning home. This is why Tianyu¡¯s mobile phones Can become the core of Tianyu ecology.
And Tianyu Ecology has gradually made users understand that life can be so simple.
At this stage, other mobile phone manufacturers have also begun to develop artificial voice intelligence systems. The first company to release artificial voice intelligence systems was Rice Company.
After all, Dami Company is an Internet company that started with software. Its strength in software is much stronger than its strength in hardware. Even its miui system is the first-class cutting-edge level of domestic Android systems.
Even before Tianxiang system ui4.0 was fully released, the strength of the miui system was already able to compete with Tianxiang system ui3.0.
At the beginning of August, Xiaoai, the artificial intelligence voice system owned by Rice Company, was officially released.
Xiao Ai, as an artificial intelligence released by the company, was first tested on the recently released rice phone 6 by the company.
Rice Company has done a lot of polishing on this artificial intelligence voice system, so that the level of this artificial intelligence voice system is not much different from other artificial intelligence.
At the same time, the rice company also started a training plan for Xiao Ai.
This shows that ordinary consumer users can train Xiao Ai according to their own operating habits, making Xiao Ai more intelligent and able to help you in your daily life.
Of course, Xiao Ai is only in the internal beta stage now and has not really entered the public beta.
According to the news from internal employees of DaMi Company, this time Xiao Ai will meet with consumers in the second half of the year. At the same time, DaMi Company will also bring a new version of miui9.
Such news has indeed attracted countless users to pay attention to the release of this new system and the very soft-spoken Xiao Ai.
However, within a few days of this news, a piece of news completely overwhelmed the news spread by the rice company.
"The Pioneer Mobile Phone V series launch conference, TOS's first developer conference, will be officially launched at 8pm on August 8th!"
Tianyu Company¡¯s Weibo posts are being pushed one after another. Such brand-new news also marks the official start of Tianyu Company¡¯s work in August this year. (Remember the website address: www.hlnovel.com