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Chapter 24 Preparation for the Peak Mobile Phone

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    "3599?"

    After discussions with the company¡¯s senior management, they finally felt that this price was in line with the positioning of their company¡¯s mobile phones.

    The price of top-notch mobile phones is also very rare among domestic mobile phones. It can be said that this price is already at the forefront of domestic mobile phones.

    But compared to the mobile phones of international giants such as Apple and Samsung, the price of our company's mobile phone is indeed cheaper than theirs.

    ¡° However, Tong Hao also knows that the company¡¯s current position is only a second-rate manufacturer of domestic mobile phones, and it is still the kind of second-rate manufacturer that is about to go bankrupt.

    There is still a big gap between our company and the current top domestic mobile phone manufacturers, let alone compared with international giants.

    As for overthrowing Samsung and overturning Apple, it is basically empty talk now. After all, the gap between the two is still very big.

    And Tong Hao¡¯s only goal now is to overthrow Huami ov, because it is now the first-class giant in China¡¯s mobile phone market.

    "The price of 3599 is really expensive. If we offer such a price now, I'm afraid it will also be very bad for the sales of mobile phones. Besides, our mobile phones focus on cost-effectiveness!"

    Tong Hao obviously has a negative attitude towards the price of 3,599 yuan. He thinks that if the price is so high, the sales of his mobile phone will inevitably decrease.

    It can be said that if you want to occupy a sufficient share of the mobile phone market now, you must have sufficient cost performance.

    When the company was first established, there was still a big gap in strength compared to other mobile phone manufacturers. However, the success of the company relied on its own marketing plan and its rapid rise in cost-effective mobile phones.

    Even within ten years, it has become a Chinese and even world-class mobile phone manufacturer. The cost-effectiveness is one of the keys to the success of the rice company.

    Tong Hao deeply understands that what his company needs to establish now is a cost-effective brand, and as the first product of his company's pinnacle series, it must open the market in a short time.

    "I think the price of our mobile phone should be changed to 2,999 yuan. In addition, the first 500,000 units should also be given certain discounts. The starting price will then be 2,799 yuan!"

    Tong Hao calmly looked at the senior management of his company and expressed his thoughts with a hint of calmness in his heart.

    To be honest, the cost of this pinnacle mobile phone is still higher than the cost of rice mobile phones.

    First of all, in terms of processors, the manufacturing process of this new processor chip can be said to be completely leading the world. Although Tong Hao is the largest shareholder of this chip company, the purchase of chips still needs to be done in a formal manner.

    The price of the processor chip is five hundred yuan, which is the price Zhang Rujing gave out of consideration for Tong Hao.

    If it weren¡¯t for the close relationship between the two companies, I¡¯m afraid the price of getting this chip would have soared to 800.

    ??And tempered glass is Tianyu Company¡¯s own factory. The manufacturing of tempered glass for mobile phones, plus the purchased machines and workers¡¯ wages, the price of a piece of outer glass screen is about one hundred yuan.

    With the addition of the 400 yuan internal screen, the cost of the screen alone has basically reached 500 yuan.

    ¡°Coupled with other mobile phone accessories purchased from other manufacturers, the total amount basically amounts to seven or eight hundred.

    ¡°Coupled with the assembly fee of the mobile phone, the payment of wages to the company¡¯s employees, and the logistics and transportation costs after the mobile phone is sold, basically the cost of this mobile phone is infinitely close to 2,000 yuan.

    Although the price Tong Hao set this time is much lower than the price mentioned by the company's senior officials, generally speaking, if his company's mobile phone is released at this price, he will still make some money.

    "The initial price is 2,799! This price looks a bit sweet!"

    When Lu Weibing heard what his chairman said, he also imagined that he was a consumer of mobile phones. If he bought this mobile phone at such a price, it would be absolutely delicious.

    The world's leading processor is coupled with the most comfortable operating system in the Android camp, as well as one of the few 4G mobile phones in China equipped with full Netcom.

    It can be said that the mobile phone in front of you has basically reached the most advanced level of domestic mobile phones, and it is able to surpass international mobile phone brands in some fields.

    After Tong Hao said such a price, everyone was a little surprised, but after careful consideration, they accepted the proposal of the chairman of his company.

    "The current company's mobile phone has basically been fully produced. The press conference will begin on the first day of December, and pre-sales will begin on the official website on the second day of the press conference."Machine.  "

    "As for the early marketing and publicity, as well as the mobile phone launch conference, these matters will be left to Mr. Lu!"

    "This is the most critical battle for our company. I hope you can fully pay attention to this mobile phone release!"

    Tong Hao followed the confident look of his company's senior management and began to prepare for the release of this mobile phone. In his opinion, this is related to the future of the entire company.

    People in the company have also begun to prepare for this mobile phone launch conference. This company¡¯s mobile phone launch conference must be a bit taller. Although it cannot reach the level of rice company, at least some mobile phone users need to be invited.

    It can¡¯t be that the only people watching this conference are members of the company, right?

    At the end of November, Tianyu Company began to send promotional information to users throughout China who own the sixth-generation Hornet mobile phone.

    As a user of Bumblebee mobile phone, after receiving this promotional message, you can choose to participate in this press conference, or you can choose to ignore this message directly.

    Of course, the food expenses of all users participating in the conference will be contracted by Tianyu Company.

    "Tianyu Company, the pinnacle series of mobile phones, 4g pioneer, one step ahead!"

    "Tianyu Company sincerely invites you to attend the Peak Series Press Conference, location: Kyoto xx Stadium, time: December 1, 6:00 to 20:00 pm!"

    Users of the Bumblebee sixth-generation mobile phone were completely confused when they received such information. They did not expect that Tianyu Company would release a new mobile phone in such a short period of time.

    Of course, many users simply ignored the message, but there were also some users close to the Imperial City who chose to accept the invitation.

    After all, in this era, people's lives are still relatively scarce, and attending the press conference is a very interesting thing, and you may also get some benefits.

    "Chairman, there are about 500 people who have accepted the invitation to attend the press conference."

    "Chairman, there are already a thousand people attending the press conference!"

    In the early morning of the 29th, the number of people attending the press conference had reached 1,000. Tong Hao was overjoyed when he received the news and quickly ordered Lu Weibing's next action.

    In the remaining two days of this press conference, he must completely heat up the popularity of his mobile phone.

    Now Tong Hao asked Lu Weibing to use the power of the Internet to promote his company's new mobile phone through many digital celebrities on Weibo.

    And these digital giants have basically received the mobile phones released by Tianyu Company, and also signed a semi-confidential agreement.

    Tianyu Company allows these digital experts to publish the appearance and operation process of the mobile phone, but it does not allow these digital experts to publish the processor of the mobile phone and the most top-secret data.

    After all, this press conference still needs these core data as hot spots. If it is fully announced in advance, it will definitely arouse the popularity of the press conference.  (Remember the website address: www.hlnovel.com
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