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Chapter 6 Preparation for the press conference

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    "this price¡­"

    The marketing manager of the telecommunications company originally wanted to bargain, but after thinking about the price of less than a thousand yuan, he really couldn't bargain.

    After all, a mobile phone with such a configuration is sold for less than a thousand yuan. If Lu Weibing hadn't been sitting in front of him with a serious face, he would not have believed that the price was so cheap.

    However, the marketing manager naturally hopes that the price can be lower. After all, if the price is slightly lower, the profit margin will become larger.

    Lu Weibing looked at the marketing manager opposite who was hesitant to speak, and felt a burst of joy in his heart. It seemed that the marketing manager in front of him had completely taken the bait.

    "However, we have a very close cooperation with your company. We are willing to take the initiative to reduce the price by 100, but our company has a condition!"

    Lu Weibing stared at the marketing manager of the telecommunications company in front of him with a smile, and also quietly showed his fox tail.

    Seeing what Lu Weibing said, the marketing manager of the telecommunications company couldn't resist the temptation of this ultra-low price. Finally, he asked Lu Weibing: "I wonder what conditions your company wants to put forward before it is willing to reduce the price by 100?"

    "Our mobile phone will be released almost next week, but before the release, I hope your company can warm up our products!"

    Lu Weibing looked at the marketing manager opposite with a smile and put forward his own conditions.

    In order to increase the sales of your company¡¯s mobile phones, necessary channel promotion is very important.

    In today¡¯s era, the so-called network of mobile phones has not fully penetrated into people¡¯s lives.

    The best promotion method now is nothing more than advertising on TV, but Lu Weibing has a more effective promotion method than advertising on TV, which is to use the influence of telecommunications companies to promote his company's mobile phones.

    As a telecommunications company that is currently the three major operators in China, it has hundreds of millions of users. If you send each user a text message to promote your company's mobile phone, you will definitely be able to warm up the product before its release.

    The cost for a telecommunications company to send a promotional text message to each user is not very high. Such a transaction at a price of three million is very beneficial to both companies.

    As a marketing manager of a telecommunications company, I naturally understand this, and I can clearly see what Lu Weibing is thinking right now, but it is undeniable that the phone in front of me smells great!

    "Deal, hope you have a pleasant cooperation!"

    The marketing manager of the telecommunications company also understands that the current conditions are already very good, and this mobile phone is inevitable.

    Lu Weibing had long expected the outcome of this negotiation, and hurriedly signed a contract with the telecommunications company early to give his company's new products enough time to warm up.

    The sun was blazing in July, and Yang Feng, a factory worker in Guangdong Province, finally found a break at noon in a cool corner of the factory.

    And just when Yang Feng closed his eyes and squinted for a while, a text message ring came from his pocket.

    Yang Feng opened his eyes drowsily, took out the Rokia function phone in his pocket, and squinted at the text message on the green-black electronic screen.

    ¡°On the 20th of this month, Tianyu Company¡¯s new product Bumblebee 6 will be launched, with master-class design, ultimate performance, and ultra-low price, so stay tuned.¡±

    Yang Feng was used to such advertisements, so he deleted them casually.

    On this day, countless telecom users received such a push advertisement, but most of them just glanced at it and deleted the text message.

    However, this kind of push advertising still leaves a certain impression in people's minds, and it also attracts the attention of some people.

    And this advertisement also began to spread on the Internet, and some netizens also knew that Tianyu Company was about to release a new mobile phone.

    Nearly a week has passed quickly. During this week, this advertisement has been continuously bringing traffic to Tianyu Company¡¯s official website.

    Although Tianyu Company¡¯s performance is getting worse and worse, after all, it was once the main brand of domestic mobile phones, and it still has a certain influence.

    And now the large conference room of Tianyu Company is filled with several senior executives of the current company, who are intensely discussing the details of the mobile phone launch conference.

    After all, Tianyu Company¡¯s new product will be released in two days. This press conference is obviously the first shot of sales of this product, which is of vital significance.

    "This ppt is not very good. You need to add a few moreA picture of the parameters of a friend¡¯s product, specifically designed to find me a mobile phone that is more expensive and has worse configuration than ours.  "

    "Mr. Tong, would it be bad if we added these pictures?"

    "It's not like you just add the picture directly. You can mosaic their brand tags and change the name to a certain v or a certain p! Who will recognize it then?"

    Several people from the company's marketing department present were stunned when they heard the words of their young chairman.

    Add some mosaic to the brand?  Change the name to someone else?  Are you selling mobile phones or announcing suspects?  Do you think the audience and business friends are fools?

    Everyone in the marketing department couldn't help but start to complain. After all, the chairman's operation was really sharp!

    "Just do as I say, you're right!"

    Tong Hao looked at the dull expressions of his colleagues in the marketing department and quickly urged them to modify the ppt according to his own ideas.

    In the small room next to the large conference room, Lu Weibing was talking eloquently in the air. It was obvious that he was preparing for this press conference.

    Whenever he felt that what he said was insufficient, he would quietly come to the laptop nearby and watch the video on the laptop carefully.

    "Did your dick explode?"

    As the video on the laptop played, there was a burst of extremely passionate shouts, while Lu Weibing carefully studied the core essence of the video conference in front of him.

    To be honest, Lu Weibing has been the keynote speaker at press conferences before, but those press conferences were relatively conventional press conferences.

    In this press conference, Tong Hao asked Lu Weibing to release his company's products in a "unique" way to attract consumers' attention.

    Lu Weibing obviously has no such experience, so he is naturally unable to move forward. Whenever he has a problem, he goes to the chairman's office to seek help from the chairman.

    Tong Hao was willing to give Lu Weibing some pointers at first, but as time went by, he also felt bored, and in the end he had no choice but to choose other ways for Lu Weibing to learn.

    And Tong Hao¡¯s method is very simple, that is, let Lu Weibing watch the rice company¡¯s press conference and learn something from Rebus, the chairman of the rice company.

    At first, Lu Weibing watched the rice company¡¯s press conference with little understanding, but after watching the all-night press conference, Lu Weibing fully understood.

    Now Lu Weibing believes that when he steps on the stage of the press conference, his explanation will not be worse than that of Rebus.

    Time has gradually arrived on the 20th, and Tianyu Company¡¯s product launch conference will be held at 7:30 tonight.

    As early as a week ago, Lu Weibing relied on his own connections to rent the auditorium of a junior high school for one day as the venue for the press conference.

    Due to the company¡¯s limited funds, Tong Hao and more than 20 employees in the company spent a whole morning setting up the conference site.

    Although the venue of this press conference was a bit crude, Tong Hao believes that he and his company will be on a bigger and better stage in the future.  (Remember the website address: www.hlnovel.com
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