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Chapter 226 Hotpot

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    The so-called hunger marketing.

    The first step is to attract attention, and the second step is to establish demand.

    The first step has been achieved with the help of the eldest princess.

    Qiao Lianlian has nothing to worry about in the second step. Although Sixi Restaurant is a new restaurant in the capital, it is already very mature in Anyang County. Anyone who has eaten it will never forget the taste.

    Now that the boss is personally controlling it, there is generally nothing wrong.

    Now the key lies in the third step.

    The so-called hunger marketing means hunger.

    It means not to feed the public, but to keep the public¡¯s expectations high, and to strictly control the quantity and not mass produce.

    There is an old saying that the reason why Chinese cabbage is not valuable is because there are so many.

    When Qiao Lian put forward this idea, Han Zhao was the first to agree.

    Although mutton kebabs are popular in Anyang County, due to the large quantity and low price, after the initial popularity, it has now begun to gradually become dull.

    Of course, it also has something to do with the weather. It¡¯s too cold and everyone will definitely want to eat some hot soup and rice.

    But from a certain perspective, failure to control output is also part of the reason.

    So Han Zhao wants to strictly control the output of mutton kebabs in the capital.

    Qiao tilted her head and looked at him, "There were quite a few people from the Dayu Dynasty who traveled all over the country. If someone had eaten unlimited skewers in Anyang County, but ended up with limited skewers in the capital, wouldn't there be criticism?"

    This makes sense.

    ?? Han Zhao asked himself, if as a guest, he had unlimited food in one place but limited food in another place, he would definitely be unhappy in his heart, and he might even slander someone behind his back.

    This is not good for Sixi Tower¡¯s reputation.

    "Then, the limited number of new dishes?" Han Dongjia's mind was still spinning quickly, "What kind of pot did Mrs. Qiao talk about last time? Is it the one you plan to use to limit the amount?"

    Although this was a questioning tone, as soon as he finished speaking, Han Zhao's eyes lit up and he was almost certain.

    Qiao Lianlian said that when the weather gets colder, he will recommend a new way to eat it. Then he will sell it first at Sixi Tower in Beijing. If it sells well, he will sell it in other shops.

    Not surprisingly, it should be what this is called, a hot pot dish.

    Qiao smiled and nodded, "Dong Han, I asked you to find someone to customize the pot. Have you finished it?"

    Han Zhao smiled bitterly.

    Qiao repeatedly threw him a difficult problem: she wanted a pot with one or two curved blocks in it, and it had to be made of copper, which really embarrassed him.

    There was no such pot on the market, so Han Zhao had no choice but to customize it. As a result, because he was unfamiliar with the place, he was tricked by others and wasted a lot of time. Finally, with the help of an old acquaintance, he managed to make it.  Ordered a batch of pots.

    They are all in good condition. According to Qiao Lianlian's request, they were made into four squares or double grids. But the problem is that the quantity is too small. There are only a few dozen, which is not enough.

    Han Zhao wanted to order a few more, but an old acquaintance said that it wasn¡¯t that he didn¡¯t want to help, but that the copper was limited and he couldn¡¯t do it in a short time.

    He said these things with a wry smile.

    Qiao Lianlian waved his hands and said, "Dozens? That's enough. Small quantity proves scarcity."

    Regarding selling hot pot in Sixi Building, Qiao Lianlian was not just a whim, but had been thinking about it.

    For this reason, she flipped through the ancient books in Ji Wangshu's study for a long time, and finally found in the Historical Records that hot pot had already appeared in the Qian Dynasty, but because the way to eat it was rare, it was not  It is particularly filling, so not many people eat it. Generally, people with money and status only have a meal in their free time.

    By the Dayu Dynasty, due to the war, hot pot disappeared completely. I only heard that some people ate with hot pot, but I never heard of anyone eating hot pot again.

    Qiao Lianlian is very thoughtful. She did not promote hot pot as a new way of eating. Instead, she deliberately promoted that "only those with status in the previous dynasty ate hot pot" and worked hard to increase the value of hot pot.

    At the same time, he encouraged Ji Yunshu to come to Sixi Tower to sit down and invite some old acquaintances to dinner.

    Soon, hotpot fever started in the capital.

    At first, everyone just asked each other, "Have you heard that there is a delicious hot pot in that Sixi Building? I heard it tastes good."

    Later, it was discovered that it was difficult to make a reservation, so that those who made a reservation had a chance to show off, as if it was an honor to be able to book a hot pot banquet at Sixi House, so everyone began to make reservations for the sake of face.

    ???????????????? Finally??Taste it.

    In the previous dynasties, the hot pots in the previous dynasties only used hot soup to cook meat and vegetables, and there was very little seasoning.

    Qiao Lianlian adheres to the tradition of Sixi House and stir-fries a large pot of spicy oil soup with chili peppers. It tastes spicy and fragrant, and just the smell of it makes people salivate.

    But after all, there are only a few people who can eat spicy food.

    In order to let others enjoy hot pot, Qiao Lianlian also arranged bone soup, tomato soup and mushroom soup.

    You can order four soups at will. You can order two or four soups, which satisfies the tastes of many people and provides multiple choices.

    Dong Han¡¯s family has to worry more about the dishes.

    Theoretically, anything can be cooked in hot pot. As long as Mr. Han dares to provide it, I believe there will be customers who dare to order it.

    As for Qiao Lianlian, she handed over the four methods of making soup to Master Zhou, and then returned to Qingping County Prince's Mansion to take care of her baby.

    ??????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????????? Little Gu Ge is now learning the rules and forgetting to eat and sleep, his whole person is completely transformed, and every move he makes is elegant, and he can no longer see the liveliness and detachment he had before.

    Qiao Lianlian felt distressed but couldn't stop it. He could only ask for a few copper pots from Dong Han's family and prepared a series of ingredients by himself.

    Outside, hundreds of people were vying to order hot pot. A maximum of ten people could order hot pot, but at the Qingping County Prince's Mansion, they saw three in a row.

    What Qiao Lianlian asked for was a four-grid pot, which contained four kinds of base ingredients taken directly from Sixilou, with colorless and odorless silver bone charcoal burning underneath.

    Next to it, there are plates after plates of meat and vegetarian dishes.

    Sausage, tripe, pig brain, tenderloin, large intestine, small intestine, ribs, shrimp.

    Tofu, winter melon, kelp, mushrooms, cabbage, duck blood, potato slices, winter bamboo shoots.

    They are all common dishes.

    The only unusual thing is Qiao Lianlian¡¯s special plate of thin meat.

    In this era, people don¡¯t like to eat thin slices of meat. Most of them eat large pieces of meat and pay attention to the rich taste.

    Qiao Lian missed the thin slices of mutton that would be cooked immediately, so he took a leg of mutton, cut off the meat, sorted the shape, and threw it into the ice and snow for two days and two nights.

    When you take it out, cut it gently with a knife, and the mutton will become a thin roll.

    This kind of meat is as thin as cicada wings. You can eat it when it changes color by blanching it in hot water for a few seconds.

    It¡¯s best to dip it in a little sesame sauce and vinegar, roll it up and throw it into your mouth. The heat and fragrance will sweep through your mouth at the same time. Combined with the aroma of sesame sauce, it will make people obsessed with it and want to stuff it all over their mouths.

    "It's delicious, but it takes a lot of effort."

    Joe had been cutting the mutton for half an hour, and the children had eaten it all in less than half a cup of tea.  (Remember the website address: www.hlnovel.com
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