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Body 581 Antiheroic Gu Long Martial Arts

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    May 2, Sunday

    Chen Mao (appeared in Chapter 406) sent his children to school, and drove to the breakfast shop he often goes by himself.

    Two cabbage meat buns + two leek vegetarian buns, a bowl of salty tofu, finally relieved the body from staying up late.

    Chen Mao, who was a senior movie fan + amateur film critic back then, became a full-time film critic three years ago as his account became more and more famous on the blog.  draft.

    It is a pity that Weibo was launched in 2008 and replaced blogs in a short period of time to become the most popular social platform.

    During this period, Chen Mao, who has always used the blog as his main platform, was slow to respond, or he was reluctant to part with the millions of fans he had managed to accumulate on the blog.

    The Internet is changing rapidly, and the traffic of emerging platforms is even more overwhelming.

    It doesn't matter if Chen Mao's reaction is slow. After he shifted his career focus from blogging to Weibo, the territory has almost been divided up. He has changed from a top film critic on the blog to a second-tier Weibo.

    Fortunately, the commercialization of Weibo is much stronger than that of blogs back then. Even if it is a second-tier big V, the income has not decreased much compared to the time of blogging.

    Chen Mao's mentality is still good. He has been playing the Internet for several years.

    Of course, Chen Mao has this confidence mainly because his fans are very sticky.

    Traffic is easy to get, iron powder is hard to find.

    As long as he can consolidate the basic market, he has the hope of growing gradually. Even if he can't make it to the head, he can still have a corner in the industry.

    There are a lot of new movies released in May. Chen Maode has watched all of them, and then writes movie reviews one by one. He also recommends any good TV dramas nowadays, and occasionally writes for the media.  Week.

    But there is no way, we have to have a meal.

    After breakfast, Chen Mao drove home. His wife had already gone to work. She was the head nurse, and sometimes she worked more irregularly than he did.

    After taking a shower, Chen Mao plunged into the bed to catch up on sleep, and slept until 1 o'clock in the afternoon.

    ? After the leftovers were heated up randomly, Chen Mao went to the movie to watch the newly released "Sword Rain".

    As a key movie in May, and even this year, Chen Mao's KPI for this month is all about it.

    Today is the premiere, and it's Sunday again. Tickets are still hard to get. The most recent show is almost sold out, so Chen Mao can only buy tickets for the next show.

    Sitting on the sofa outside the movie hall, Chen Mao was still a little bit embarrassed.

    ? Looking back at those years, he was also a well-known figure on the Internet, and one of the most popular film critics on blogs.

    When "Embroidered Spring Knife" was released, the crew specially invited him to participate in the premiere, with all board and lodging expenses included. Afterwards, Cao Xuan, Gao Yuanyuan and other main creators personally entertained himthe film critics, signed various autographs and took photos.

    Times have changed, and now he just wants to go to "Sword Rain", and people may not even know who he is.

    The sorrow of an out-of-date Internet celebrity

    After waiting for half an hour, he was finally able to enter. Chen Mao let go of his depression, entered the theater, and started watching movies.

    The beginning of the movie is to introduce the remains of Moro + the hero of the Black Stone Destroyer.

    There is a plot in the original movie that confuses many viewers, that is, the male lead in the back is so awesome, almost invincible in one-on-one, and he was eliminated at the beginning.

    ? In fact, there are performances in the plot. The hero is alone in the face of the three masters of Xiao Yu, Lei Bin, and Cai Xishi, and he is distracted to protect his father and family.

    ?With outnumbered enemies and outnumbered enemies, but also distracted to save others, no matter how good the hero's martial arts are, this kind of scene has to be beaten.

    It's just that because this section is short and doesn't give enough hints, some viewers will feel suspicious. The Stars version of "Sword Rain" adds an extra half-minute scene, mainly to show that the hero can fight, but due to the situation  lose.

    The beginning is to explain the background and lay the groundwork for the rest of the story. It is not complicated, but it still makes Chen Mao's eyes shine.

    What surprised him was not the plot, but the play, which was chic, sharp and extremely aesthetic.

    It has been a long time since Chen Mao has seen such a beautiful martial arts drama.

    Zhang's mansion was destroyed, and Xiao Yu took Mo Luo's body and disappeared. The next scene was Zeng Jing, played by Zeng Li, who rented a house and set up a stall with the mother-in-law played by Li Mingqi.

    Although the Nishinomiya Empress dressed in a coarse cloth ancient costume is not beautiful, she has a beautiful appearance, and she has a bit of the virtuous and gentle feeling of an ancient woman.

    The two female students in front of Chen Mao called her beautiful, and Chen Mao couldn't help but nodded in agreement.

    What many people don't know is that Chen Mao is a loyal fan of Zeng Li and has written several articles about Amway Zeng Li.

    &nbspThe best martial arts movie after Crouching Tiger, Hidden Dragon has received a lot of praise. It is recognized as the classic masterpiece of Cao Xuan and Xu Laoguai.

    Chen Mau compared "Sword Rain" with "Embroidered Spring Knife", claiming that there is no distinction between high and low, and it will definitely attract a large number of movie fans.

    And this evaluation is destined to usher in a lot of controversy, after all, movie aesthetics are also very subjective.

    "Embroidered Spring Knife" is preconceived and has a classic aura. It is impossible for the style of "Sword Rain" to be liked by everyone, and many people are bound to choke.

    Chen Mao didn't care, and was even happy to see the success.

    Only when there is controversy, there will be traffic. Chen Mao can't bear to mess with the rotten gimmick that deliberately grabs attention, but he is still willing to take a look at this kind of comparison within a reasonable range.

    By the way, he also yelled at Zeng Li, his favorite actor, as a loyal fan who contributed to Zeng Li

    Chen Mao is not the only one who gave "Sword Rain" a high score, and many film critics or fans have given good reviews.

    Mtime.com's initial score was 7.9, and it stabilized at around 8.1 two days later, and there is a slight upward trend. It is definitely a good performance in a hit movie.

    "Ip Man 2", which was released a week ago, only scored 7.4. It cannot be said that word of mouth was beaten by "Sword Rain", but it is definitely behind.

    And in terms of box office performance, "Sword Rain" is not far behind "Ip Man 2".

    Frankly speaking, many people say that "Sword Rain" in the original time and space became popular a few years later, but in fact, when the film was released, it was already hailed as a masterpiece of word-of-mouth, and many film critics and media gave it good reviews.

    There are many reasons why "Sword Rain" is not well received.

    First, the style of the movie is more literary, and the rhythm of the plot is a bit procrastinated. It is not a commercial movie that many people like.

    Second, I was unlucky at the time, and I just ran into "Di Renjie: The Empire of Heaven". The two films had similar themes, so the box office was naturally suppressed.

    Third, the box office appeal of the main creative lineup is extremely limited.

    The male lead, Zheng Yusheng, is a Korean actor. He may be very popular in Korea, but not many people in China know him, and they will not go to the theater to watch movies because of him.

    The heroine Yang Ziqiong has a high celebrity status and is even a rare international star among Chinese, but her popularity is really not that strong, and she doesn't have much box office appeal.

    The rest of the actors are basically supporting roles, and they can be icing on the cake, but it is basically impossible to play the leading role alone.

    To put it bluntly, the hero and heroine cannot afford the box office, and the director is an "unknown person".

    The lineup hardly attracts the audience, the style of the movie is more literary, and it has an unlucky schedule. Even if the word of mouth is not good, it is not to the point of turning things around.

    In this way, it's no wonder that the original time and space movie doesn't rush

    However, the situation is completely different now. Although the style of the movie has not changed much, the schedule environment and the starring lineup have indeed improved a lot.

    Especially for the starring lineup, the box office appeal of Cao Xuan alone is several times that of the original creators combined.

    Not to mention "Ip Man 2" and "Iron Man 2" with different themes, even if they are against "Di Renjie: The Empire of Heaven", they will not necessarily lose.

    "Sword Rain" was released on May 2. It easily won 30 million box office on the first day, over 100 million box office in the first week, and 150 million box office in ten days.

    According to this trend, 300 million is not dare to say, 250 million is still very promising.

    This box office is incomparable with the ceiling of "Three Kingdoms: Red Cliff", but it can be regarded as a blockbuster.

    This can be regarded as Nishigong Niangniang's first hit movie as the heroine. Even though Cao Xuan owes 70% of the box office credit, the success of "Sword Rain" still allowed Zeng Li to enjoy what it means to be popular?
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