After finalizing the contract, Lan Qi also began to prepare for "Ten Thousand Reasons".
The matter of a singer releasing an album is both troublesome and troublesome, and it is simple and simple. In summary, the approximate steps are¡ª¡ª
¢Ù Make a song, and if possible, you may shoot a few MVs.
¢ÚThe record company burns the finished song on tape or CD to form an album entity.
¢ÛThrough the distribution channels, distribute the goods in all places where albums can be sold, such as audio-visual stores, shopping malls, bookstores, school stationery stores, etc.
¢ÜPropaganda and momentum through radio, television, and media.
¢Ý Open for sale.
It looks easy, but there are a lot of talking points in the subdivision.
For the albums of some big-name singers, famous artists are invited to write and compose songs, and well-known music producers record songs. Each song is accompanied by a MV. The cost of producing the album alone is not less than one million.
After the release and sale, hundreds of thousands of stocks were prepared, and the distribution channels covered audio-visual stores in major cities across the country.
TV, radio, and paper media took turns bombing, and big names from all walks of life came out to cheer on the platform.
? Fans are looking forward to it, and pirates are eyeing it. An album can be said to touch the hearts of countless people.
In contrast, the treatment of a newcomer singer like Cao Xuan is quite shabby.
Although Jiang Yue is optimistic about "10,000 Reasons", but out of caution and Lan Qi's little property left, she still dare not let go of stocking up.
After discussing with Cao Xuan and Han Qi, it was decided to burn 20,000 tapes and 5,000 CDs for the first shipment.
When Cao Xuan was not well-known, no audio-visual store was willing to spend real money to buy goods, so Lan Qi asked the audio-visual store to sell it on behalf of him.
They set a retail price for these distributed audio-visual stores, 5 yuan for a tape and 8 yuan for a CD.
The audio-visual store could not sell them, so they turned around and withdrew the goods, and sold them. Lanqi got 3.5 yuan for each tape, 5.5 yuan for the CD, and the rest was the profit of the audio-visual store.
I dare not say too much, these 25,000 tapes and discs can sell 65%, Lan Qi's book is considered to be back, if all sold out, it is a small profit
Not long after, Cao Xuan quickly got the physical sample disc of his single from Jiang Yuena.
It is said to be a single, but in fact this CD has a total of 10 songs burned, which can be regarded as a miscellaneous album.
No way, a song can't sell for a high price,
People nowadays are poor, so they like affordable ones. He always feels that he is at a loss if he wants to play 1 song in an album, but if he adds 9 songs to make up the number, regardless of the quality, he is willing to pay for it.
Therefore, the average record company has dozens of "tool songs" of this kind of momentum, and on the other hand, they can create a miscellaneous album at any time.
Although 10 songs were recorded together, the focus of publicity is still "Ten Thousand Reasons".
The packaging of the CD and tape is full of the name of "Ten Thousand Reasons", as well as the lyrics and song introduction, and there is also a promotional poster specially shot by Cao Xuan two days ago.
This is Jiang Yue's special request. She thinks that Cao Xuan is handsome, which is good for single sales.
For this, Cao Xuan can only praise her for her foresight
The cover of the entire package, "Ten Thousand Reasons" occupies 95%, and the remaining 5% is cornered, and 9 "tool songs" are squeezed together, which is very pitiful.
Cao Xuan listened to the tape and CD respectively.
Lanqi did not shoddy to save money, the sound quality is quite good, the playback is very smooth, and there are no defects of the disc or cassette.
Cao Xuan specially ordered 20 single CDs from Jiang Yue, and his parents at home sent two copies, and kept the rest as gifts and collections.
I don't know if it's collection addiction or what, Cao Xuan likes to keep some commemorative things very much.
In the room in his hometown, there is a special cardboard box, which contains the toys and books he liked when he was a child, and he also keeps the gifts, love letters and postcards from his classmates in school.
After coming to the capital to work as a group performer, because of the precarious situation and the frequent moving, he didn't have the mood to collect it.
Until he got the golden finger, Cao Xuan, who gained some confidence, picked up his old habits again.
These days, his collection includes the collective autographs of the cast and crew of "Water Margin", Ximen Qing's props sprinkled with golden fans, and photos taken with Liu Huan and fellow villagers at the gate of Baihua Recording Studio
Cao Xuan believes that after many years, when he looks at these things again, he will be full of surprises and memories
After confirming that the quality of the single sample was reliable, Jiang Yue immediately contacted to record a large number.
norSo the date of the official release, after accumulating a certain amount of goods, Lan Qi began to distribute goods to sales outlets such as cooperative audio-visual stores.
Immediately afterwards, Han Qi personally launched "10,000 Reasons" to land on the radio station to create momentum for the sales of the single.
It was also at this time that Cao Xuan knew that Han Qi's father was the office director of China Central Radio Station, and he was promoted from Beijing Radio Station.
? No wonder this guy can travel across the Beijing-Tianjin-Hebei radio circle, with his emotional back on the big tree
Under Director Han's care, "10,000 Reasons" easily entered the recommendation list of the music channel of China Central Radio, and it was ranked in the prime time.
On the evening of July 21, Cao Xuan listened to the radio with Jiang Yue and his wife in the office of Lanqi Company.
Following the end of Shan Tianfang's storytelling of "The Romance of the Sui and Tang Dynasties", the program on "Ten Thousand Reasons" was broadcast.
A lively and pleasant female voice sounded: "Good evening, listeners. I am the host Meimei. Welcome everyone to listen to "Music Everyday."
After a few indifferent opening remarks and advertisements, the host cut to the chase.
"Today, as usual, we recommend a few good songs to everyone. First of all, the first one is "Ten Thousand Reasons" by newcomer singer Cao Xuan.
This is a very nice sad love song, Meimei is touched, please enjoy it quietly. "
The hostess Meimei's voice faded away, and the melody of "Ten Thousand Reasons" sounded, followed by Cao Xuan's affectionate and sad singing.
"Just when the feeling is too strong to keep
And when you decide to leave
You want me to find a reason to make you turn back
But in the end I still let you go
If you really need a reason
Ten thousand is enough
I knew you took this relationship too seriously
At the beginning I didn't say anything to let you go
"
After the song was played, the host Meimei's voice appeared on the radio again.
"Isn't it very nice to listen to? Now this song is sold in many audio-visual stores in the capital. It's better to take action if you are excited."
Click.
Jiang Yue turned off the radio, and said confidently: "Although "Tiantian Music" is not the most listened-to music channel in Beijing, it can still rank among the top few.
We have already arranged that, in addition to playing it just now, it will be played again when the program ends.
After that, we will arrange for "10,000 Reasons" to be released on Beijing TV's music channel tomorrow, and try to arrange as many time slots as possible. We are also working on other major on-demand programs on several radio stations to see if we can snatch two spots.
Under the continuous publicity campaign, after a week, at least hundreds of thousands of people have listened to your song, as long as 1% of people are willing to buy a single, we will not worry about sales. "
"More than a few hundred thousand."
Han Qi has been nurtured by his family since he was a child, and he is an expert in radio stations. He corrected Jiang Yue's statement.
"Central Broadcasting and Beijing Radio Station have made approximate statistics before, and the combined coverage of the two radio stations is about 3 to 5 million listeners.
Among them, the music and emotional channels have the most listeners, accounting for more than 60%. If this wave of publicity works properly, it will not be a big problem to cover one million listeners in the capital. "
Jiang Yue became more excited and waved her fist: "Now we will see the feedback of the song. If it is good, let's wait to collect the money."
Han Qi is not as optimistic as Jiang Yue: "Even if the feedback is good, it doesn't mean that you can sell it for money. There are many examples of whether it is good or not."
"Shut up if you can't speak!"
Jiang Yue was furious, yelled at Han Qi, and then looked strangely at Cao Xuan who had been silent.
"Xuanzi, why don't you say anything?"
"I'm thinking about a question."
"what is the problem?"
"It's almost 9 o'clock and you don't have dinner yet, aren't you hungry?"