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Chapter 710 It may be too late to ask for cooperation

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    Nokia Headquarters, Finland.

    The chairman and CEO Ollila learned that Chen Xiao went to Changzezhou and invested a lot of money in Tiangong Technology to mass-produce mobile phone hardware.

    There was something touching in Ollila's heart.

    During this time, Nokia headquarters was in a state of desperation.

    The most critical reason is that Nokia's mobile phone business is in sharp decline in the global market.

    In the United States, Europe and other markets, the total sales volume in the first half of 2010 was not even as high as the sales volume in one month in the past few years.

    The severity of the decline is jaw-dropping.

    At first, Nokia thought it was a strategic reason for its global sales.

    Nokia urgently replaced the head of the marketing department and adjusted its sales strategy.

    Cooperate with communication companies in important markets around the world to sell Nokia mobile phones in the name of communication companies.

    After taking such emergency measures, the sales data of Nokia's global market has improved to a certain extent.

    However, this kind of improvement is more like a flashback of death in a more sense, and it has no decisive significance.

    After a brief improvement, Nokia's sales continued to plummet wildly.

    This plunge caused Nokia, which was originally profitable, to suddenly fall into a loss.

    It also caused Nokia's stock price to plummet, and its market value was less than 2/3 of last year.

    The market abandons you without even telling you.

    If it is the collapse of the single market, it may also be a matter of market strategy.

    If it is a unified collapse in the global market, it proves that something is wrong with Nokia's products.

    Nokia's headquarters has urgently held more than 10 meetings.

    The purpose of the meeting is to analyze the reasons for the collapse of the global market.

    As a result, this analysis was found.

    The collapse of Nokia in the global market is not because the global mobile phone consumer market is weak, but because consumers no longer like Nokia mobile phones.

    Consumers in the United States began to frantically buy Apple mobile phones, which is the just-released iphone4.

    In addition to iphone4, several Android smartphones of htc have also been recognized by American consumers.

    Among them, htc's d2 mobile phone has surpassed nokia's mobile phone n95 in a single month.

    In addition to loving iphone4, European consumers also like Android phones.

    In addition to htc, mobile phones such as Motorola and Samsung are also crazily grabbing Nokia's share.

    Nokia's executives suddenly discovered that, in fact, the sales volume in the global mobile phone market this year has more than doubled that of last year.

    These data have fully explained the problem.

    Senior executives such as Ollila recognize that Nokia may be being eliminated by consumers.

    And some shortcomings of the Symbian system, in this rapidly developing market, are now being magnified without limit.

    However, Nokia was a little surprised.

    Among Nokia's global markets, the only one that is relatively stable is the Xiaguo market. It is the Xiaguo market that I have never looked down upon, and the sales volume has not declined much.

    Nokia has never looked down on the Xiaguo market, which is specifically reflected in the fact that Nokia's new mobile phones are never released in the Xiaguo market first.

    Some mobile phones have even been released abroad for many years before they will be listed on the Xiaguo market.

    And the same mobile phone.

    In the Omi market or even in the Toyo market, its sales price is more than 1/3 cheaper than that in the effect market.

    Of course, Ollila is also concerned about Nokia's performance in the Xiaguo market.

    Xia Guo's mobile Internet market is not very developed, and it is currently half a position behind Omi.

    Therefore, the public's demand for smartphones is not very high, and they don't know much about the Android system and Apple's ios system.

    Everyone thinks that Nokia is enough, so they continue to buy Nokia or a sub-brand of China Mobile and Nokia's cooperation mobile phone, Mobile Heart mobile phone.

    But this situation is absolutely impossible to last.

    The world's technology is making great strides forward.

    The market is also adapting to the new environment.

    Sooner or later, Xia Guo users will also accept Apple's iOS and HTC's Android systems.

    That day was the day Nokia was abandoned by Xia Guo users.

    If Nokia is losing such an important market as Xia Guo.

    That is really not far from bankruptcy.

    Ollila is still a little confused so far.

    &nbs??, requiring Changtian Technology to become a shareholder.  "

    "Or we and Changtian Technology jointly invest to establish a sub-brand, which is dedicated to the Xiaguo market. We provide rich mobile phone production experience and our own management experience."

    "After the establishment of the new sub-brand, all other Nokia brands withdrew from the Xiaguo market to make way for the new brand."

    "I think that when necessary, we can give up a large amount of shares in sub-brands. For example, I think it is good for us to hold 20% to 30% of the shares."

    "If Changtian Technology does not agree with our opinion, I think we can also transfer part of Nokia's shares to Changtian Technology."

    "The shares of Nokia's parent company should be more attractive than our newly established subsidiary."

    "But the condition is that the hardware supplied by Changtian Technology to my sub-brand is better than that supplied to Motorola and HTC."

    After Simpson finished speaking, he looked at Ollila with some expectation.

    He feels that this method is the best way to save Nokia, which is currently in decline.

    Ollila and many senior executives of Nokia fell into deep shock after hearing this.
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