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Chapter 600 The Rebirth of the Hilton Hotel Group

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    From the present point of view;

    The consortium's layout in China and North America has been completely perfected, and there is not much room for development. Europe, as the final commercial layout, will be the next key development direction.

    Businesses in North America are concentrated in the high-tech and entertainment industries. Businesses in China and Southeast Asia are concentrated in the electronic semiconductor industry, manufacturing, aviation, real estate and department store distribution. Europe is in the field of public utilities and precision manufacturing. Africa and Oceania are in the mining industry.  .

    Wang Yaocheng was lying on the chair a little tired, and the cool wind in early April blew his body, bringing a refreshing feeling.

    Thinking about the overall layout of the consortium in his mind, he fell asleep sitting on a chair before he knew it.

    After more than half an hour

    ? Han Jianfei, director of the secretariat, walked in with a stack of documents. Seeing that the boss was already snoring happily, he couldn't help but froze for a moment, with a smile on his lips.

    The coquettish and stunning Richards Theron took an international flight to Europe yesterday. After all, she is the hottest Oscar queen in Hollywood, and has many first-line brand endorsement work and film shooting plans.

    Being able to go back to South Africa to accompany Wang Yaocheng for three weeks has already delayed a lot of work, so I have to leave.

    Here, the boss does not have a close-fitting woman to take care of him, so Han Jianfei can only make a temporary guest appearance. He picked up a thin cashmere blanket and walked over to gently cover Wang Yaocheng.

    "Uh what are you doing?"

    Wang Yaocheng suddenly woke up from his dream, opened his eyes in a daze and asked Han Jianfei, but Han Jianfei was taken aback; "Ah oh, Chairman, you are awake! I just saw you sitting here and fell asleep, I want to give you  Put a blanket on to keep you from getting cold."

    "You stepped on my foot, why don't you move it away."

    "Oh oh I'm sorry, chairman."

    Han Jianfei jumped up like an electric shock. He was only focused on covering the chairman with a blanket, but he really didn't pay attention to the mess under his feet.

    Wang Yaocheng frowned and sat up, threw the blanket over angrily, and Han Jianfei hurriedly held his hands and said cautiously; "Chairman, why don't you sleep a little longer."

    "I was woken up by your foot, and I'm still sleeping!"

    "I¡­¡­"

    "What am I, what are you holding in your hand?"

    "Oh, this is the report of the Hong Kong Shanghai Hotel on the disposal of some assets, and the summary of the operating conditions in the first fiscal quarter of 2006. There are still many highlights in the report. It can be seen that the president Liu Shoutian has spent a lot of money on business integration.  Great efforts have been made, the results are very good, and there is also a strategic vision for the next step of the company's development."

    "Well, take it here."

    Wang Yaocheng stretched out his hand to take the documents angrily, looked at Han Jianfei standing beside him in embarrassment, and said casually, "You are a messy person, let others do the work of taking care of people in the future, don't stand here like a tree stump, go  Get a wet towel to wipe your face, and then ask someone to make a pot of tea and bring a fruit plate, it¡¯s really going back and forth.¡±

    "Oh, I see."

    "You don't need to do this, let a professional waiter do it."

    "Oh, yes, yes."

    Seeing Han Jianfei run away, Wang Yaocheng shook his head helplessly and yawned. A sweet dream was interrupted halfway, and he felt quite upset.

    He took the report and looked at it, raised his eyebrows, and felt that there were many new things in the report that were really good.

    At the beginning, the huge sum of money was spent to acquire such asset-heavy enterprises as the Hilton Hotel Group. One of the reasons was to improve the global layout of the Hong Kong and Shanghai Hotels and Resorts Group, enrich its hotel brand business, and further enhance profitability and enterprise scale.

    Second, from the perspective of consortium enterprise linkage, other enterprises with a global presence form a joint force, benefiting from Cathay Pacific Airways, KLM Royal Dutch Airlines, Hong Kong Dragon Airlines, Globe Telecom and HSBC Bank, etc., and now they have indeed seen significant results.

    Thirdly, it is also to find an investment outlet for the huge cash flow of the consortium.

    ? As the largest hotel group in the world, The Hongkong and Shanghai Hotels Group has been reborn after a transformation.

    ? Now more than two years have passed, President Liu Shoutian has shown his management skills in this position, and the effect of the merger and integration is very obvious.

    From the report point of view;

    The Hongkong and Shanghai Hotels Group has a clear understanding of the global hotel business layout, scientific planning, and strict implementation of financial discipline and company rules and regulations. While eliminating moths, it has given a new look to the dull Hilton Hotel Group.

    There are four main measures;

    First of all, Yan?Implement hotel rules and regulations, improve financial supervision, export key business personnel from Peninsula Hotel and Miramar Hotel for integration, and business reorganization, the effect is very remarkable.

    Second, implementing the ultimate strategy of brand franchising, Hilton's hotels have grown from 2,800 to more than 3,600, and the number of rooms has grown from 480,000 to 610,000. The development momentum is very gratifying.

    ?The part of the authorized brand franchise hotel is net income. The franchise hotel must meet the standards of the Hong Kong Shanghai Hotel Group, introduce a comprehensive management mechanism, and expand the layout of the hotel in a molecular fission style, without worrying about the profitability of the franchise hotel.

    ?The cooperation with Mitsui Properties, a subsidiary of the Mitsui Consortium, has developed 370 hotels in Japan, South Korea and Southeast Asia, which can increase net income by 110 million US dollars every year.

    Third, the hotel layout has been reorganized to further enhance profitability.

    President Liu Shoutian divided the original hotels into four levels according to profitability;

    The first level is a hotel with excellent management and strong profitability.

    The second level is a well-managed hotel with acceptable profitability.

    The third level refers to hotels with qualified management ability and unsatisfactory profits or losses due to other factors.

    The fourth level is a hotel with unqualified management ability and continuous loss.

    Through scientific classification, President Liu Shoutian was surprised to find that the third- and fourth-tier hotels accounted for 60%, which seriously dragged down the revenue of the entire hotel group, especially the brand problems of the Hilton Hotel Group.

    The main reason for this is that the old Hilton is old, his management energy cannot keep up, and there is no qualified successor in the family. The original hotel management team has serious internal problems, like a broken ship with leaks everywhere.

    Generally speaking, the assets of the Hilton Hotel Group are quite good, as long as the right medicine is taken, it can be completely saved.

    In response to the situation of these four-tier hotels, President Liu Shoutian vigorously introduced international hotel management talents. While further strengthening the management and potential work of first- and second-tier hotels, he carried out key sorting and integration of third- and fourth-tier hotels, and targeted scientific analysis  , take targeted measures.

    High-star hotels with unreasonable market positioning are replaced by second-tier brands such as Miramar Hotel, Conrad Hotel, and Garden Hotel.

    For hotels with serious management problems, relevant personnel are drastically abolished and fresh blood is introduced.

    ?There are only more than 300 hotels that cannot be saved, (remember this site URL: www.hlnovel.com
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