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Chapter 329 Samsung's Dilemma

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    ? In the dead of night

    Looking back on the past eight years, Wang Yaocheng has a feeling of dreaming. Although the general trend of history has not changed, there have been too many changes in the field of finance and economics.

    ?The outstanding companies such as Yahoo Search and Atlantic Business Machines have made many people envious. The rise of the Wang Consortium, which represents the power of Chinese descent, gradually has a kind of argument in European and American society that makes people vigilant:

    ? That is, the theory of Internet yellow peril.

    It is self-evident who this kind of ulterior motives are aimed at.

    Although the consortium has also done some public relations, the effect is not good. After all, the mouthpiece of public opinion in European and American society is in the hands of white men and Jews, and the right to speak of Chinese is very low.

    Without the corresponding self-protection power, it is like a child carrying gold through the busy market. After all, there are hidden dangers. The safety of the entire consortium should not be placed on the moral standards of others.

    Google and Alibaba are just two start-up websites today, and they are not impressive at all. It will take six to seven years to develop, so there is no worry for the time being.

    Mixed among the dozens of start-up companies that venture capital funds have bet on, coupled with their own deliberate suppression, they will not emerge soon.

    Relatively speaking, Google has attracted more attention because it is located in the United States, and Alibaba, which is far away across the ocean, has received much less attention.

    Thinking of this, Wang Yaocheng felt that it was time to expand his influence.

    This can be done in several ways;

    First, choose the lesser of two evils, expand the circle of friends to extend to the political circle, and take the initiative to approach the Bush family of the Texas conglomerate, as a staunch supporter, close the relationship between the two parties, and coat themselves with an invisible protective film.

    Second, it's time to find a suitable team to start with, such as an influential Major League Baseball team or a football team. This is the most direct way to expand your influence.

    Third, use interests to weave a network of relationships, which includes many business owners acquired by Chambers and Cisco, people in the media, influential figures, and so on.

    Fourth, participate in some public programs in a timely manner, accept news interviews, and create a positive and healthy image.

    Fifth, vigorously do charity, some money should be spent and still have to be spent.

    Wang Yaocheng looked at the lights of the city shining like stars through the floor-to-ceiling glass, and he had a plan in his heart, and a trace of uneasiness gradually settled down.

    As long as these measures can be put into practice, with the backing of Huaxia, which is gradually becoming stronger, who can I be afraid of?

    The most urgent task is not to let the Internet's yellow peril theory flood, and cut it off as soon as it is discovered, so as to prevent such speech from spreading.

    This requires making friends with relevant media tycoons, such as news media president Rupert Murdoch

    oh!  correct.

    It seemed that Murdoch was visiting Mingzhu City. Wang Yaocheng went outside and picked up a stack of documents to browse through. It didn't take long for him to find an internal document.

    This is the worldwide financial dynamics and major domestic financial dynamics and the latest policy announcements specially made by the Secretariat. Most of them are edited and collected from newspaper websites, as well as the latest financial news from Yahoo search.

    Material display;

    The news media president Murdoch's trip to Yanjing City and the Pearl this time, the final itinerary is Hong Kong. The news media group owns the startv satellite TV company in Hong Kong, which is a very important position for public opinion.

    Wang Yaocheng saw a familiar name, Deng Wendi, in the list of entourage, and couldn't help but smile, showing his snow-white teeth.

    He found the best way to connect the relationship between the two parties, which is this clever and realistic woman.

    Seoul

    ?Samsung Group Headquarters, Seongnam, Gyeonggi-do.

    With a crisp "bang", the elegant ceramic desk lamp fell to the ground and became shattered.

    Chairman Li Jianxi is like an angry lion, holding a report for the first fiscal quarter of 1998 in his hand, and a pair of angry eyes shot out gnawing rays of light.

    "It's all a bunch of waste. The Samsung Group lost $672 million in the first fiscal quarter. Why?"

    Song Chang-wook, president of Samsung Electronics, knew that he couldn't escape, so he bit the bullet and explained;

    "Your Excellency, Chairman, since February this year, Geli Group has launched a large-scale price reduction wave in the global market, generally by 20% to 30%, challenging the products of Samsung and LG in an all-round way.

    ?Due to overlapping product positioning and price positioning, Gree Electric is in direct competition with our products.

    In this round of price cuts, Geli Group has fully prepared its supply and quickly seized our market share.

    It is estimated that the loss of sales will reach 3As much as 5%, and home appliances of the LG Group were also seriously affected, forcing us to take countermeasures.

    Samsung Electronics Home Appliances Division can only cut prices to fight the price war with rivals, trying to consolidate the original market share.

    This bad situation has caused the inventory of the home appliance division to increase, the products are unsalable, and the financial report shows a loss instead of a profit.

    ? Although we tried our best to tap the potential and increase efficiency, we managed to maintain a small-scale and slight loss situation, but we were unable to feed back the semiconductor business department.

    ?In this way, it highlights the large loss situation of the semiconductor division, which is really a non-war crime. Please check the name of the chairman.  "

    "The Wang Consortium"

    Gritting his teeth and uttering these four words, Li Jianxi's angular face was deformed with anger; "Bastard, are they going to war?"

    Under the extremely oppressive gaze of the chairman, Li Jinzhe, director of Samsung Economic Research Institute, nodded silently;

    "research shows,

    The flames of war have already ignited. At present, in the field of household appliances and memory chips, the other side has adopted tit-for-tat measures to suppress prices and compete. The situation of Samsung Group is not optimistic.

    Huaxia companies are no strangers to price wars, and they have a great advantage in terms of production costs, which gives them the confidence to launch a price war.

    Although we have a comprehensive advantage in technology and the market, we cannot offset the price advantage of the other party.

    Although Samsung Electronics has always hoped to defeat Japanese home appliance manufacturers and climb up the industrial chain, this is a traditional advantage area for Japanese home appliance manufacturers. Its brand and product reputation are higher than ours, and it will take a long process.

    Samsung, LG, and Gree basically compete around the world's low-end home appliance market, but Gree's growth rate is surprising. It has grown rapidly and become an opponent we must face squarely.  "

    Li Jianxi suddenly felt a little urgent to urinate. He walked around the office a few times like a trapped animal. The senior cadres next to him didn't dare to breathe, and stood aside respectfully.

    Li Jianxi felt a little exhausted;

    ?The Southeast Asian financial turmoil swept South Korea, Japan and Taiwan, and all banks tightened their money to endure the cold winter. It was at this terrible time that the Wang consortium fell into trouble, and it was really very difficult to deal with.

    In terms of strength;

    Although the Li Jianxi family controls the huge Samsung Group, the family property is only more than 2 billion U.S. dollars, and the cross-shareholdings are scattered in many companies. Through marriages and complex relationships with related families, they barely control this giant ship and stay on course during the financial turmoil.

    The largest chaebol in Bangziguo is the Hyundai Group, the second largest chaebol is the Kia Group that just went bankrupt, the Samsung Group and the LG Group are on equal footing, and they haven't shown any signs of defying the sky.

    In the flagship company Samsung Electronics;

    The memory chip project of the semiconductor division is bleeding, and there is no hope of stopping the bleeding for the time being.

    The LCD production line of the Display Business Unit is also at a loss, and the second-generation production line is also making limited profits. The fourth-generation production line that is being launched has not yet been completed and is still in the construction period.

    Now, the home appliance division of a large profitable household is facing malicious competition from rivals who cut prices.

    As for suppressing the Wang Consortium, completely defeating this powerful opponent.

    It's okay to brag at home, but keep your mouth shut when you go out, so as not to be laughed at, the strength of the two sides is obviously not on the same line.

    ?The Wang consortium has strong financial strength, which is obviously superior, and the cash flow reserves are even stronger. In addition, it has HSBC, the Asian giant, and its strength is too strong.

    The only thing that Samsung Group maintains its advantage is the home appliances that have been cultivated for many years, especially the absolute advantage in TV products, and LG Electronics firmly occupies the world's middle and low-end market.

    But it doesn't work in other respects.

    Personal computer products, copier products, office equipment products, and small household appliances have been beaten down by price-cutting competition, losing more than half of their market share.

    Which one to follow, this is a big question.  (Remember the site URL: www.hlnovel.com
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