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The starting point of all the Wang's consortium is to encircle and suppress the strengths of the Samsung Group. The purpose is very clear, and the layout has been more than five years so far.
Take Geli Group as an example;
Except for TV sets, all of its products overlap with Samsung Electronics' home appliances, their price positioning overlaps, their global target customers overlap, and their regional markets overlap. They are the most direct competitors.
Gree Electric's product pricing is generally one grade lower than that of Japanese-funded manufacturers, and it happens to compete head-on with Samsung Electronics' home appliances to seize the international market.
However, they did not pay much attention to the domestic market, and focused on expanding exports, which achieved remarkable results.
Geli Group's development strategy of giving up what is easy and finding difficulty is led by Chairman Wang Yaocheng and fully implemented. The entire consortium's corporate linkages are used to build strong competitiveness, and remarkable results have been achieved.
? In product development
? The Boston Center Research Institute plays a key role in the industrial modeling, technology output, support, core competitiveness building, and application technology exchange of Gree Group's household appliances.
Atlantic Business Machines Co., Ltd. vigorously supports Geli Group's copiers and personal computer products, forming two highly competitive fist products.
Wafer Technology Group's application chips, Changjiang Technology Group's OEM production, Swire fleet's global transportation, the domestic layout of Carrefour chain supermarkets and home appliance chain supermarkets, fully recommended, Yahoo search's advertising support and search priority
to this day
In the field of low-end and mid-range home appliances in the world, Geli Group has already been able to compete with Samsung Electronics and seize a large amount of profits and markets that originally belonged to Samsung Electronics.
because
The Samsung Home Electronics Division is the most direct unit for blood transfusion to the Samsung Semiconductor Division. It also belongs to the division with the strongest internal competitiveness of Samsung Electronics, and its profitability cannot be underestimated.
In the fields of memory chips, application chips and LCD panels, the Wang consortium also has a layout for Samsung Group, which is a direct competition relationship.
Take memory chips as an example;
Major Japanese-funded manufacturers have gradually retreated to the high-priced and high-profit enterprise server memory chip market, and handed over a large part of the world's personal computer memory chip market.
? Although the quality of memory chips from major Japanese manufacturers is excellent, the production cost is too high.
In the highly price-sensitive global PC memory chip market, Micron, TSMC, Lianhua, Powerchip, Qimonda Europe, Samsung, Hynix, and Atlantic Jinko are the main manufacturers, supplemented by more than a dozen other small manufacturers. The competition, the market is full of blood.
In 1997, the world dram market fluctuated violently, and prices collapsed at the beginning of the new year.
When the financial turmoil hits, the memory chip market fluctuates even more violently. The price may collapse by 30% on one day, rise by 5% on the next day, and collapse by 20% on the third day, which is bloody and cruel to the extreme.
Almost made most of the memory manufacturers despair, do not know when the darkness will pass?
By the beginning of 1998, nearly ten small and medium-sized manufacturers had withdrawn from the dram market, either closed down or liquidated, accepted mergers and acquisitions, or completely withdrawn from this production field.
Among them, the powerful Japanese steel company withdrew from the dram market and transferred its eight-inch fab to Hitachi, Panasonic withdrew at the same time, and Siemens Semiconductor in Europe merged with its competitors.
? From the current market position;
The dominant Japanese manufacturers are still Hitachi and NEC, ranking first and second in the world, chip giant Intel ranks third, Mitsubishi Corporation ranks fourth, IBM ranks fifth, and ranks eighth Manufacturer Hynix.
Samsung Group ranks the sixth manufacturer in the world, and Jinko Atlantic ranks the seventh manufacturer in the world. The difference between the two is almost the same, and the strength of Hynix, the eighth manufacturer, is on par.
In the memory chip market, Atlantic Jinko has been benchmarking against Samsung Electronics in price, trying its best to seize the market, making it more ruthless than in the past, with more losses and less market influence.
Another battlefield
Huanghe Technology Group's LCD screens are also in a slight loss stage, but Samsung Electronics' LCD screens are losing more, and the losses are even worse.
This led to Samsung Group's annual revenue in 1997, only a miserable net profit of 177 million US dollars, and lost its hematopoietic function.
In Wang Yaocheng's plan
1998 was the stage of all-out onslaught;
The beginning of the new year
Gree Group will be the first to blow the horn of attack, offering a price-cutting weapon in the global market, comprehensively seizing the Samsung Electronics home appliance market, and launching a cruel hand-to-hand combat, seeking the market at a loss, and taking a loss.From the bottom of his heart, he is unwilling to sell the company to Chinese Americans, including Taiwan and the mainland. Han Bangzi is also the most active in blocking Chinese Americans technically. I am afraid that he will not give in easily. He must consider the difficulties more. "
"Indeed, Han Bangzi is willing to package and sell it to Micron for US$3.8 billion. If we pay twice the price, he may not necessarily sell it to us. Maybe he will ask for more. They are such stinky people."
"Through initial contact with Keb Bank, it is possible to offer a high price of more than tens of billions of dollars. We must not be careless."
"These Han bangzi are dead ducks, and they just watched Hynix go bankrupt and liquidate. It's none of our business anyway, and they want to charge high prices. They are really crazy about money."
"We must maintain the pressure. President Huo Jiaguang is most familiar with this set. We can start formal negotiations when he comes from Europe."
Everyone has different opinions, Wang Yaocheng slowly savored the mellow Petus dry red without saying a word, as if he stayed out of the matter.
He had already made a decision in his heart;
Even if it costs tens of billions, Hynix must be resolutely taken down, and this enterprise must not be brought back to life in the hands of Han Bangzi.
The original historical period
Han Bangzi tried his best to save the company in desperation, but he did not expect to succeed miraculously. In the end, he thrived and became the second largest memory manufacturer in the world, helping Samsung Electronics dominate the memory chip market and establishing an unshakable leading position in the market.
Today, it is absolutely not allowed to happen in this historical time and space.
The danger must be nipped in the bud, even if it costs a lot.
Hyundai Semiconductor has worked hard to manage Hynix for more than ten years, and there are still many good things in its pocket;
Hynix developed 1gsdram products for the first time in the world, and developed 64m ddrsdram for the first time in the world. Once mass-produced, it will be a fist product that can change the face of the memory chip market and has absolute market competitiveness.
Now, these products that have just come out of the laboratory have not yet been put into the market and cannot exert amazing profitability.
Thinking of this, Wang Yaocheng gave everyone a vaccination with a smile;
"This time, when the consortium visits Han Bangziguo, everyone must not be gloating. We must look at the problem with sympathy, and warm each other's heart with our sincere hands.
Let me reiterate again, the consortium is here to send warmth, not to take advantage of the fire. "
Everyone burst into laughter immediately, and there was a joyful atmosphere.
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