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Free Web Novel,Novel online - All in hlnovel.com -> Romance -> Began to become popular all over the world from variety shows Chapter 495 Selling goods live?
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- After Chen Guoer sang "My Dream", there was warm applause at the press conference.
For a long time without rest.
On the road of growth, everyone has experienced setbacks and tribulations. But life is like this, no matter how many times you fall you have to get up.
This song really touched the hearts of many people.
Especially the employees of Huayun, many of them were already crying.
Some bold boys directly lent their shoulders to the girl who was touched, and it is possible to get out of the single by sight.
Chen Guoer did not step off the stage.
The host went up to meet him.
"Thanks to Guoer for bringing us "My Dream". Everyone has a dream, big or small. When you can't keep going, please don't give up. In the past two years, Huayun has experienced the darkest experience since its establishment. The most difficult two years"
The host made a brief summary of the past two years.
? Then the product manager and the R&D team respectively talked about the history of Huayun in the past two years and explained the highlights of new products.
"This is our dream work!"
"We're back again."
The research and development images recorded in the past two years were continuously played on the big screen, and the scenes were touching.
Those all-night efforts, those sweats, finally seemed to be sublimated and condensed into a small chip.
Condensed into a seemingly ordinary mobile phone.
The speech is soul-stirring.
Everyone has seen Huayun's efforts in the past two years and was moved by its corporate philosophy.
"I'm so touched!"
"I have decided to buy Huayun."
"support!"
"I also have to buy Huayun for "My Dream"."
Users are fans of Huayun. Especially for domestic users, many have already added pre-orders to the shopping cart.
Just wait until twelve noon to start the grabbing.
And the United States far across the ocean.
At this time, the launch of Taozi's new product is also in full swing.
It is sought after by many peach fans.
Compared with Taozi 12, Taozi 13 has no conceptual innovation, but the appearance has been redesigned.
In addition, the charging port is completely canceled.
Replaced by inductive charging.
A very interesting thing is that Taozi announced at the press conference that Taozi's brand theme song has been replaced with a new song "play".
Intended to make the brand image more youthful.
? Attract more new-generation young users.
The song "play" was composed by a well-known songwriter in the United States. It sounds light, comfortable and full of vitality.
It is very appropriate to the brand image of peaches.
As soon as the song came out, the fans exploded.
"Isn't this song really nice?"
"As expected of Taozi, not to mention the great product, the brand song is also the first classic."
"This is why I like Taozi. They are perfect in every aspect and full of sincerity."
?Because it is a global live broadcast.
Almost as soon as Taozi's new brand song was released, "play" quickly spread around the world.
In Blue Star,
English still has a very strong position in the world.
At least until now it is the only world language.
The creation of the lyrics and music of "play" fully considers the study of communication, and the music is very universal and pleasant to listen to.
The lyrics are simple and easy to understand.
Full of energy.
The impact is widespread.
Fans frantically added to their shopping carts, and the global pre-sale sales soon exceeded 50 million units.
The corner of Taozi¡¯s marketing officer raised his mouth slightly, and was very satisfied with the result, ¡°We set a record for the world¡¯s fastest breakthrough of 50 million pre-sales.¡±
"Hua Guo, how is Hua Yun's new product launch event going?"
The assistant held the tablet in his hand and opened the real-time data, "As of now, Huayun's global pre-sale sales are 8 million units, and the current data growth is slow. It is estimated that at twelve o'clock the maximum will not exceed 12 million units. The data shows that its 70 % of the pre-sales come from within Huaguo.¡±
Hearing this, Taozi's operating officer smiled even wider, "Very good."
Most of the pre-sale orders are generated within Huaguo, which means that Huayun's sales in the global market are not common.
"What about our peaches? What is the sales ratio in China?"
"Well Influenced by Huayun, our peaches are in Huaguo.Sales were less than ideal. So far, a total of 4 million units have been sold, which is 1.6 million less than Huayun's 5.6 million units. "
The marketing officer frowned slightly.
"We have achieved great success all over the world, and we cannot be defeated in Huaguo." He rubbed his temples, "The second set of pre-sale plans will be launched in Huaguo, and all new users who buy peaches for the first time will be 8 Discount."
"yes."
The press conference is still going on.
Soon Taozi announced at the press conference that all new Huaguo users who purchase Taozi mobile phones for the first time will enjoy a 20% discount.
As soon as the news came out, the whole Internet exploded.
"Damn it!! Taozi offers 20% off for new users?"
"The original price is 7999, after the 20% discount, it's almost 6400. Isn't it too cheap?"
"The price of Huayun's new machine is 5999, and you can buy peaches with a little extra I'm tempted."
"I originally wanted to buy Huayun, but now I am entangled in an instant, what should I do?"
Except for some loyal brand fans, many consumers are price sensitive.
In terms of marketing and consumer psychology, product sales are often inversely proportional to product prices.
That is to say, for similar products, consumers prefer brands with lower prices.
And for Huayun and Taozi.
Peach is indeed better than Huayun in many respects, but because the price was too high, consumers with less economic conditions still tended to Huayun.
But now Taozi is 20% off, which instantly shakes consumers.
Only need to add a little price.
You can get better products.
Who is not tempted?
For a while, the pre-order volume of Taozi in Huaguo skyrocketed, Huayun pre-order slowed down, and the global pre-order was suppressed by Taozi, and the performance was not satisfactory.
"Mr. Tian, ??peaches are on sale in Huaguo! This is clearly aimed at killing me." The assistant was very anxious.
Tian Zi didn't expect Tao Zi to make such a move.
Generally speaking, the more high-end the brand is, the more cautious it is to cut prices.
Taozi dared to do this for two reasons.
First, they came prepared.
Second, they just want to drag Huayun down, because they don't want to see Huayun rise again.
Hard enough!
"Shall we lower the price too?" the assistant asked.
Tian Zi kept pacing, and finally said firmly: "No!"
For Tian Zi, price cuts and discounts would damage the brand image. Once you have this precedent, it will be difficult to price and sell in the future.
Taozi's way of playing is to dig a hole for them to jump into by themselves.
If they follow suit, they will be caught in a trap.
If you fall into the trap of price competition, the final competition is the cash flow of the enterprise. Whoever is rich and powerful and lasts a long time will survive.
Hua Yun has only experienced a two-year trough, and he is struggling financially, and he can't afford to play with Tao Zi.
"Then what should we do?" The assistant didn't understand what Tian Zi meant.
"We have to change our thinking." Tian Zi thought quickly, "Yes! Selling goods live!"
Tian Zi thought that when Givenchy lipsticks were launched, they adopted the live broadcast sales model.
The combination of Chen Pingan and Wu Zixuan directly made Givenchy sell out.
"You go to inform the various work departments first. Make adjustments as soon as possible, and I will go to Anshen to communicate."
"Fortunately, Anshen was invited to the scene today, and he was able to save the scene, otherwise"
Teng Teng Teng
The sound of high heels approached Chen Pingan quickly.
"Anshen, there is something I want to discuss with you." Tian Zi said.
"What?" Chen Pingan was puzzled.
"Now the situation has changed, we have changed the original release plan," Tian Zi briefly explained the matter, "We want to use the live broadcast method to start sales immediately, so we would like to invite you and Guoer as live broadcast partners. We will give In addition, I would like to buy our Huayun new product and send you a signed album. Of course, Huayun will pay for the album, and we will subsidize your signing fee for each album."
Tian Zi told Chen Pingan all his thoughts.
Chen Pingan nodded slightly after listening.
"No problem." He readily agreed.
Why not be able to sell mobile phones and promote sales of your own albums at the same time?
There is still money to be signed.
What a wonderful thing.
In addition, Huayun, as a Huaguo enterprise, is also a Huaguo person, so it is necessary to help.
unity is strength.
After Tian Zi and Chen Guoer communicated well, Huayun immediately made adjustments to the press conference, and transitioned to the live broadcast sales mode smoothly without any sense of disobedience.
"Today we were honored to invite Anshen and Guoer, and today they will start a unique live broadcast on the spot to sell goods."
"There is good news that must be told to everyone."
"Buy our new Huayun mobile phone in the live broadcast room today, and get an exclusive signed album of Anshen. There is also a signed poster of Pretty Guoer."
"Please calm down He Guoer."
Once the host said this,
Boom! ! !
The entire live broadcast room was boiling.
If you like to become popular all over the world from variety shows, please collect it: the fastest update speed to become popular all over the world from variety shows. (Remember the site URL: www.hlnovel.com)??.
In addition, Huayun, as a Huaguo enterprise, is also a Huaguo person, so it is necessary to help.
unity is strength.
After Tian Zi and Chen Guoer communicated well, Huayun immediately made adjustments to the press conference, and transitioned to the live broadcast sales mode smoothly without any sense of disobedience.
"Today we were honored to invite Anshen and Guoer, and today they will start a unique live broadcast on the spot to sell goods."
"There is good news that must be told to everyone."
"Buy our new Huayun mobile phone in the live broadcast room today, and get an exclusive signed album of Anshen. There is also a signed poster of Pretty Guoer."
"Please calm down He Guoer."
Once the host said this,
Boom! ! !
The entire live broadcast room was boiling.
If you like to become popular all over the world from variety shows, please collect it: the fastest update speed to become popular all over the world from variety shows. (Remember the site URL: www.hlnovel.com - Didn't finish reading? Add this book to your favoritesI'm a member and bookmarked this chapterCopy the address of this book and recommend it to your friends for pointsChapter error? Click here to report
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