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214: The Correct Way to Give Stockings (6 More)

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    ?

    "Xiaolan, is this the way you are talking about giving stockings?"

    Li Fengmei still didn't understand, but Liu Yong laughed, "Isn't this a way to make people buy more clothes?"

    Seeing that Li Fengmei and Liu Fen didn't understand, Xia Xiaolan patiently explained, "Do we have any clothes that cost more than 168 yuan a piece? We don't sell silk stockings, and those who want them have to buy enough for 168 yuan. They can buy whatever they want, once."  If the total amount of sex is over 168 yuan, you will get a pair of stockings for free."

    This is more exciting than directly reducing 10 yuan for full 168 yuan.

    Those who can spend 168 yuan to buy clothes at one time will buy them regardless of the 10 yuan discount. Although a pair of silk stockings only sells for 10 yuan, it is a commodity that is in short supply in stores, and the psychological value it brings to people is not just a piece of great unity.

    At present, Lanfenghuang has no clothes with a unit price of more than 168 yuan. The most expensive one is the wool coat that Chen Xiliang vigorously promotes.  This is the most expensive piece of clothing, and there is no such item in the store now. No matter what the customer buys, at least two pieces are needed to make up 168 yuan.

    Two pieces of clothes can earn dozens of yuan, and the cost of a pair of stockings is only a few yuan, so give it away as soon as you give it away.

    Now it's giving away stockings, and Xia Xiaolan plans to do more similar promotions in the future, giving away cosmetics, wallets and other small things. If she doesn't have a computer, she still wants to get shopping points in the store.  Just write it by hand, it's too troublesome to count, it will increase the workload of Liu Fen and Li Fengmei.

    When Baizhu sent a telegram saying that she had collected another hundred pairs of stockings and shipped them by train, Xia Xiaolan laughed:

    "We can start this promotion when we receive the stockings!"

    Two posters were posted in the store, one was posted at the door, and the time was written that the spring reward activity would start on February 20.

    Just after the poster was posted, customers asked about it. There were a few people who planned to buy clothes, but they regretted it temporarily and decided to come back on the 20th.  Of course, there are not too many such customers. After all, not everyone wants free stockingsa pair of stockings costs 10 yuan, and free gifts cost 168 yuan.

    Fortunately, there are not only women's clothing in the store, but also some men's clothing.

    I am reluctant to buy 168 yuan of clothes by myself, but I can still buy them for the men in the family.  The men's clothing in the store is small but refined. The shirts and suits are of good quality. A suit costs more than 100 yuan. Adding a cheap dress, isn't it easy to make up 168 yuan?

    The stockings sent by Bai Zhulan were received as scheduled, and the event officially started on February 20, which made Xia Xiaolan and the three very tired.  The business has not caught up with the big sales a few years ago, and at night, the turnover soared from 800 to 900 to more than 2000.

    Only 10 pairs of stockings were given away, and the total cost was only a few tens of dollars. The turnover was more than a thousand dollars, and the profit was hundreds of dollars. What is a gift of tens of dollars?  Only then did Liu Fen and Li Fengmei understand why Xia Xiaolan changed the stockings from selling to giving away.

    What is the purpose of engaging in activities, isn't it still to make more money?

    "Just set up a stall with us, someone wants to bargain, and you have a lot of money, but you give them a scarf or gloves?"

    Li Fengmei finally remembered this.

    Xia Xiaolan nodded, "Yes! But you can't give it away casually. I just bought a pair of pants. Why should I give her stockings? It's over 168 yuan. Our profit is guaranteed, and it's not worth much to send a pair of stockings."

    The magic of stockings is not that great, but it can induce people to shop more.

    I originally bought a hundred yuan of clothes, but I thought it would be better to add a few dozen more and get a pair of stockings for free.  There are also people who really want silk stockings, but what should they do if they can't buy so many clothes?  Bring relatives and friends along, and the total amount of clothes you can buy is 168 yuan. Anyway, you will get a pair of stockings, and you can negotiate how to distribute them yourself.

    The increase in turnover clearly proves that Xia Xiaolan's promotion method is feasible.

    The 50 pairs of stockings printed on the poster will be sold out, but in fact, there will be 100 pairs in stock this time. If the business is good, the supply of stockings is basically unlimited People who have been doing these routines for 84 years don't know, I really think there are only 50 pairs.

    As the turnover increased, Xia Xiaolan thought about installing the phone.

    She originally thought it was a matter of spending more money, but she was also mentally prepared to pay a few thousand yuan for the initial installation fee.  But when I went to the telephone office to ask, they asked what level of cadre Xia Xiaolan's family was.

    What level is she?

    The owner, Grandma Yu, is an old lady who sweeps the streets.

    Both she and her mother are self-employed!

    In 1984, the installation of landline telephones had nothing to do with money. There were not enough telephone lines, and every urban employee had to install telephones in their homes.  Xia Xiaolan didn't argue with the people at the telephone company either. Under her cigarette offensive, someone kindly gave her some popular science.?Conditions for installing a telephone.

    To install a telephone, there must be a "line" and a "number".  The so-called "line" refers to the telephone line outside. There are about 15 lines in a line box, and a spare line must be reserved. In case any line fails, this spare line will come in handy immediately.  .  In the area where Grandma Yu's house is located, it's hard to say whether all 15 lines have been used up. The purpose of installing telephones in the homes of leading cadres is better than that of Xia Xiaolan, right?

    Not only the lines, but also the number of telephone numbers in each region is limited. The telephone numbers are in the computer room of the telephone exchange, so why should they be given to Xia Xiaolan for the few remaining numbers.

    Even if Hu Yongcai was asked to help with this matter, Xia Xiaolan's plan to install the phone fell through for the time being.

    In fact, if she really wanted to find someone, Secretary Hou who appeared during the ribbon cutting might be able to do it.  Is it worth it to go to Secretary Hou to install the phone?  Secretary Hou took Shao Guangrong's face into consideration, and Shao Guangrong was because of the relationship between Zhou Cheng and Kang Wei - Xia Xiaolan felt that it was still too far away.

    Grandma Yu reminded her:

    "Isn't there a public phone in the alley next door? You leave that phone number for someone else."

    Use a public phone as a private landline?

    Xia Xiaolan tested the distance by trotting herself, and she could run within five minutes, so she decided to do as grandma told her!  To make a call in this era, it takes five minutes to answer the call. The caller may take an hour or two to dial, and it doesn't matter if you wait a few minutes.

    The public phone is installed in a small compartment, and a middle-aged woman is responsible for calling the phone. When someone from a certain family calls, she yells at the top of her voice.  From time to time, Xia Xiaolan would carry two bags of Guoguang apples, or bring two bags of candy to get close to Aunt Cheng who was calling on the phone, and within two days she became acquainted with her.

    Aunt Cheng knocked on the melon seeds brought by Xia Xiaolan, and spat out the melon seeds skillfully:

    "As long as you are at home, I will definitely let you connect the phone. If you are not at home, I will also use a note to write you what others said."

    "Thank you, Aunt Cheng!"

    "Don't thank me in advance. It costs five cents to make a call. Everyone charges like this. You still have to pay for it."

    This is Auntie Cheng's legitimate income, calling someone to answer the phone is 5 cents, how could Xia Xiaolan rely on this money.

    "Don't worry, I will definitely follow the rules."

    Xia Xiaolan took out two cards of great unity, "You first collect the money in advance, and then slowly deduct it later."

    There is really no one who saves the phone bill before answering the phone.  Aunt Cheng was also a little surprised. People nearby said that Xia Xiaolan and Liu Fen were poor relatives of Grandma Yu's family, and they suddenly appeared for Grandma Yu's house.  These neighbors don't know the existence of "Blue Phoenix", and Hu Yongcai's wife can't talk nonsense. Seeing Xia Xiaolan's generous actions, Aunt Cheng scolded those people for talking nonsense.

    ##### I can¡¯t do anything if I have money, I can¡¯t install a phone~~ This is the early 1980s, think about our current smart phones, so happy~!  (Remember the site URL: www.hlnovel.com
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